Juan Sebastián Borrero E.
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Juan Sebastián Borrero E. Email & Phone Number

Estrategia Digital I BTL I Trade Marketing I SEM I Wordpress I PPC I Affiliate Marketing I SEO I Content Marketing at WOM Colombia
Location: Cali, Valle Del Cauca, Colombia 10 work roles 4 schools
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Role
Estrategia Digital I BTL I Trade Marketing I SEM I Wordpress I PPC I Affiliate Marketing I SEO I Content Marketing
Location
Cali, Valle Del Cauca, Colombia
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Juan Sebastián Borrero E. is listed as Estrategia Digital I BTL I Trade Marketing I SEM I Wordpress I PPC I Affiliate Marketing I SEO I Content Marketing at WOM Colombia, a with 426 employees, based in Cali, Valle Del Cauca, Colombia. AeroLeads shows a matched LinkedIn profile for Juan Sebastián Borrero E..

Juan Sebastián Borrero E. previously worked as Analista de Trade Marketing y BTL at Wom Colombia and Principal Cofounder at Cross Digital Cali. Juan Sebastián Borrero E. holds Publicista, Comunicación Publicitaria from Universidad Autónoma De Occidente.

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WOM Colombia

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About Juan Sebastián Borrero E.

Degree in advertising with an emphasis on communication. Five years of experience in digital marketing agencies in Colombia and Argentina. Six years of experience as a leader of commercial and production teams in the execution of BTL strategies (event marketing), for large companies with a presence in LATAM. For 3 years I have been the E-business manager of my own digital marketing agency and the main developer of websites on the Wordpress platform.

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Juan Sebastián Borrero E.'s current company

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WOM Colombia
Wom Colombia
Estrategia Digital I BTL I Trade Marketing I SEM I Wordpress I PPC I Affiliate Marketing I SEO I Content Marketing
bogota, distrito especial, colombia
Employees
426
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10 roles

Juan Sebastián Borrero E. work experience

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Analista De Trade Marketing Y Btl

Current

Cali, Valle Del Cauca, Colombia

Planning and support in the execution of BTL and Trade Marketing actions focused on the company's indirect channels, seeking to ensure effective communication in line with the product. Monitoring and tracking of supplier budgets for brand activations and visibility in TAT channels.Achievements:• Sustaining brand presence in TAT points of sale (75% to 89% according to Meiko).• Superior effectiveness of over 95% in the execution of commercial actions in the region.• Significant increase in static visibility presence in points of sale and high-traffic areas.• Negotiation and execution in mass events.

May 2022 - Present

Principal Cofounder

Current

Cali, Valle Del Cauca, Colombia

Plan, organize, direct, control and evaluate the design, development and maintenance of Internet strategies to manage the online presence of our clients, including social networks, websites, CRM, advertisements and content strategy. Management of domains and hosting/CPANEL accounts.

May 2019 - Present

Desarrollador De Wordpress

Cali, Valle Del Cauca, Colombia

I have extensive experience as a lead developer of dozens of websites built on Wordpress.Daily I solve problems and bugs in Wordpress due to causes of update, depreciation, conflict,etc. I have implemented hundreds of different templates with mockups like Elementor, WPBakery, Visual Composser, Gutenberg, among others.Also knowledge in the implementation of plugins and tools such as CDN, image compression,speed optimization, search console, Google Tag Manager, Events and Facebook pixel, etc.I have experience in migration of sites in Wordpress in a manual way and in administration ofWHM and CPanel.I have created a methodology to build websites in Wordpress with 30 stages for the deliveryof a professional website with all the necessary specifications to meet any objective.Experience in the implementation of landing pages, corporate pages, ecommerce and onlinecourse web platforms.

May 2019 - Nov 2022

Sem Specialist

Cali, Valle Del Cauca, Colombia

Trafficker SEM for ads on Facebook, Instagram, WhatsApp Google, Linkedin.

May 2019 - Nov 2022

Director Principal Nacional De Cuentas

Colombia

• Plan, organize, direct, control and evaluate marketing events (BTL), in the different sales channels of clients from different industries.• General supervision of logistic and work teams.• Compliance with budgets and indicators related to each client. • Creation and monitoring of digital strategies focused on meeting the objectivesKey Achievement: Implementation of work methodologies from platforms for the commercial and production departments and sales over $ 100,000 USD.

Jan 2018 - May 2019

Director Nacional De Proyectos

Colombia

• Cabeza del departamento de producción para las activaciones a nivel nacional • Conceptualización y supervisión general de las activaciones desarrolladas, incluyendo coordinación y logística de equipos de trabajo. • Cumplimiento de presupuestos e indicadores relacionados con cada cliente. • Competencias en activaciones desarrolladas en escuelas, universidades, puntos de venta, aeropuertos, tiendas de barrio, canales mayoristas, entre otros. • Experiencia en manejo de equipos de trabajo entre 5 y 100 personas aproximadamente. CLIENTES: Gases de Occidente, Colombina, Mondelez, Alquería, Reckitt Benkisser, Motos Honda, Grupo Carvajal, Pony Malta, Bimbo, entre otros.

Mar 2015 - Jun 2017

Productor Ejecutivo

Colombia

• Conceptualización y presentación de propuestas para activaciones • Cumplimiento de presupuestos e indicadores • Competencias en activaciones desarrolladas en escuelas, universidades, puntos de venta, aeropuertos, tiendas de barrio, canales mayoristas, entre otros. CLIENTES: Mondelez, Studio F Group, Amway.

Jun 2013 - Mar 2015

Account Executive Sr.

Argentina

Accompaniment and attention of advertisers and digital agencies, being the link between them and the company in the development of campaigns through the affiliate marketing digital network.

May 2011 - Dec 2012

Asistente De Investigación De Mercado

Argentina

Asistencia operativa en el equipo de Client Service Support, en la construcción de análisis de resultados de las investigaciones de mercado, de carácter cualitativo y cuantitativo parareconocidas marcas de consumo masivo.

Jan 2011 - Apr 2011
4 education records

Juan Sebastián Borrero E. education

Dramaturgia

Brujula Sur

Taller impartido por Fabio Rubiano

Creatividad Actoral

Celcit

Actor Para Teatro Cine Y Televisión

Estudio De Actores
FAQ

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What company does Juan Sebastián Borrero E. work for?

Juan Sebastián Borrero E. works for WOM Colombia.

What is Juan Sebastián Borrero E.'s role at WOM Colombia?

Juan Sebastián Borrero E. is listed as Estrategia Digital I BTL I Trade Marketing I SEM I Wordpress I PPC I Affiliate Marketing I SEO I Content Marketing at WOM Colombia.

Where is Juan Sebastián Borrero E. based?

Juan Sebastián Borrero E. is based in Cali, Valle Del Cauca, Colombia while working with WOM Colombia.

What companies has Juan Sebastián Borrero E. worked for?

Juan Sebastián Borrero E. has worked for Wom Colombia, Cross Digital Cali, Mercadeo & Eventos Latinoamerica, Soicos, and Id Millward Brown Argentina.

How can I contact Juan Sebastián Borrero E.?

You can use AeroLeads to view verified contact signals for Juan Sebastián Borrero E. at WOM Colombia, including work email, phone, and LinkedIn data when available.

What schools did Juan Sebastián Borrero E. attend?

Juan Sebastián Borrero E. holds Publicista, Comunicación Publicitaria from Universidad Autónoma De Occidente.

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