Formulate the company's long-term development goals and strategic direction, ensure the company's competitiveness in the market, make final decisions on important matters, including investment, mergers and acquisitions, market entry strategies, etc., identify potential risks, formulate corresponding response strategies, and ensure the company's stable development.

According to company goals and market trends, formulate and implement sales plans, lead and guide the sales team, maintain and develop new customers, analyze market data and competitors, and adjust sales strategies to cope with market changes, monitor and evaluate sales performance, formulate performance indicators, and work closely with marketing, product development, customer service and other departments to ensure the smooth implementation of sales strategies.

The person who directs the actual sales of products and services. Coordinates sales efforts by defining sales territories, quotas, goals, and developing training programs for sales representatives. Analyze sales data to determine sales potential and monitor customer preferences. Strong organizational skills, communication skills, sociability, creativity, business skills, negotiation strategies and ability to manage subordinates.

Participate in market analysis, collect competitor information, identify target customer groups, conduct customer demand surveys, organize feedback information, participate in the preparation of sales reports, help the team monitor the achievement of sales targets, assist in planning and organizing sales promotion activities, exhibitions and publicity activities.