Design lover. Outdoors addict. Creativity driven.Shaping diverse brands for over 12 years after an early start in advertising agencies. Co-founder of three startups and freelance consultant. Strong believer of applying a conceptual and strategic mindset to guarantee a distinctive, meaningful and impactful outcome.After working for big brands in Leo Burnett (McDonald's, Marlboro, and some collaborations for other companies) I started an individual journey which led to a very personal way of perceiving this profession (and life).With the time, I found myself specializing in brand strategy and design, and involved in a few start ups which I joined efforts with, contributing through brand strategy, digital marketing, stationery and venue design, event marketing and sponsorship programs. Along came many years devising a high-performance training center, managing a tennis venue, marketing a craft beer company and running my own small branding studio.I create brands and communication strategies. This involves leading efforts in digital and offline marketing, social media content and advertising campaigns that collaborate to build strong, consistent and unique brand building through time.A couple of years ago, I decided to move to Barcelona, seeking new personal and professional challenges.Looking back I realize I keep re-shaping my career and my personal life and I find that beautiful. The one thing that remained intact was passion and dedication. Let's wait and see which shape it all takes next.