Juan Perez, CEO, and Co-Founder of Highbrid Media, has been instrumental in shaping the multicultural marketing needs of some of the most successful corporations and institutions in the world. From concept to execution, to measurement, Juan and colleagues bring together distinctive marketing and branding communications targeting the Caribbean and Latin American, African-American, and Asian consumer. Juan – “We’re not a marketing agency in the truest sense of the word. Instead, we deliver an audience, the multicultural audience, and dedicate a tremendous amount of time and resources to understand and motivate that audience through messaging that resonates and drives levels of engagement. Through our proprietary Team Grassroots™ Marketing, we implement cost-efficient, unconventional approaches to marketing communication. The result, conversion rates that are three times higher than the norm. Juan has been featured in the Daily News, Wall Street Journal, New York Times, Crain's New York Business, National Public Radio, Institute for Justice's Annual Journal, and The Brooklyn Progress Newspaper. He is a well-respected leader in his community, lending his talent and support to the Brooklyn Chamber of Commerce Board of Directors. In 2011, he was also awarded the “Young Gifted and Black Strategic Marketer of the Year Award.” Highbrid’s differentiators/core competencies: • Team Grassroots™ Marketing- Digital Brand Ambassador Team and Influencers • DigiSign Network ™ - A system of over 100 monitors networked together and mounted in commuter shuttles and retail locations delivering programming. Client's messages are delivered in real-time via Wi-Fi. • Digital Marketing and Student Recruitment - online/digital strategies, branding, marketing intelligence, and customized CRM platforms geared towards building a segmented database of pre-qualified prospective studentsMarquis Clients:• MetroPCS• AT&T• Western Union• UniverSoul Circus• Air Jamaica• I Love New York