Chief Executive Officer
CurrentJuan is a proven leader supporting the development of the multicultural marketing needs of some of the most well-known brands and institutions in the world. As CEO and Co-Founder of Highbrid Media, Juan is charged with leading the development and execution of Highbrid’s long-term strategy, ensuring that each project meets and/or succeeds customer deliverables, while simultaneously driving the company to revenue profitability. Juan’s objective: produce lead generating marketing campaigns with the view to book sales through closure. With his sales and marketing background and interest in technology, he has aided the introduction of proprietary marketing strategies, Team Grassroots™, a cost-efficient, unconventional approach to marketing communication to include conversion focused brand ambassadors and influencers, and DigiSign Network,™ a system of over 100 monitors networked together and mounted in commuter shuttles and retail locations delivering programming.Pursuing Opportunities In These Segments And Sectors:• International telecom • Product manufacturer, beverages, wines, spirits• For-profit college• Local/regional c-suite executives• Branding agency• Media buying agencyCERTIFICATIONS:• Minority Business Enterprise - City and State of New York March 2014 to March 2019• Advanced Quickbooks Accounting Certification - Laguardia Community College August 2012 to October 2012• Graduate Goldman Sachs 10,000 Small Businesses Initiative Cohort 8-February 2012 through June 2012