Juan Carlos Perez Email & Phone Number

United States

Columbia, Md, Us

As the Senior Content Marketing Manager / Managing Editor, I have spearheaded an aggressive effort to significantly increase the quality and quantity of original "top of funnel" content, with the goal of solidifying Tenable's position as a cybersecurity thought leader. Notable accomplishments from this effort include: * Originated the concept for -- and write -- a weekly, data-driven blog called the Tenable Cybersecurity Snapshot, which has become a must-read among blog readers, as well as a source of consistent lead generation. (https://www.tenable.com/blog/snapshot) * Help produce Tenable’s weekly video newscast Tenable Cyber Watch, launched as a result of the success of the Cybersecurity Snapshot blog. * Created and manage an internal Editorial Advisory Board, made up of high-ranking Tenable IT, security and product leaders, to brainstorm and validate ideas for thought leadership content.I also play a key role in planning, editing and writing a variety of critical content assets, including blog posts, infographics, solution briefs and white papers for multiple teams, including corporate communications, product marketing, events and others.

Sunnyvale, Ca, Us

At JFrog, a DevOps pioneer and leader, I wrote and edited a wide variety of content assets -- emails, landing pages, blogs, white papers, case studies, ebooks, video scripts, social posts, web copy, executive briefs -- for multiple teams, including Demand Generation, Product Marketing, Product Management, Sales, the CxO Suite and more. Key projects to which I provided content writing, editing and/or planning include:-- A new website section devoted to the company's security and compliance processes: https://jfrog.com/trust/-- Internal and external content assets for a major acquisition announcement, including emails to staff, emails to customers and prospects, social posts and more-- Internal and external content assets supporting the announcement of the U.S. Defense Department's Iron Bank certification for two core JFrog products: Artifactory and Xray

At Moogsoft, a pioneer and leader in AIOps (Artificial Intelligence for IT Operations), I was in charge of planning, writing and editing all marketing content, including solution briefs, blog posts, ghostwritten articles, white papers, case studies, ebooks, website copy, video scripts, event / conference material, demand generation emails and landing pages, and more.High-stakes projects I was involved in included:-- Major website redesign * Created new content throughout the site * Revised and updated existing content * Advised on content strategy, focus and execution-- New product launch * Created and assisted with all content assets, including product web page, demand gen email campaigns, ebook, solution brief, blog posts, bylined articles, and more-- Corporate blog * Increased the publication frequency by creating an editorial calendar and strategy, and writing, editing and assigning posts

Foster City, Ca, Us

At Qualys, I planned, researched, wrote and edited a wide variety of marketing content, including blog posts, product briefs, white papers, bylined articles, website copy, sales collateral documents, landing pages, search ad copy, sales emails, corporate brochures, e-books and customer case studies. My work supported multiple teams, including demand generation, corporate communications, events, sales, website operations and product management. My areas of content focus included IT asset management, vulnerability management, cloud security, web application scanning, DevSecOps, policy compliance and vendor risk assessment.

I provided breaking news coverage, analysis articles, white papers, e-books, blog posts, Q&As, case studies, trend features and editorial strategy and consulting services for a variety of clients.My areas of coverage included cloud computing, big data & analytics, IoT, web application development, collaboration software, online privacy, e-commerce, mobile apps and social media. My work appeared in FierceCIO, TechBeacon, The Parallax, Datamation, Computerworld, CIO Magazine, PC World, MacWorld, the Miami Herald, ECommerceBytes and many other print and online publications. A portfolio with samples of my articles can be found at https://www.clippings.me/juancarlosperez Specialtieswriting, editing, technology, content, white papers, e-books, blogs, Q&A, columns, analysis, feature stories, spanish, bilingual, technical translations

Framingham, Ma, Us

-- Mentored and coached reporters, helping them sharpen their news gathering and writing skills with concrete tips and guidance, so that they became more savvy and faster at their jobs, turning in articles more frequently and with more context and value-- As part of the editorial management team, helped make strategic decisions about news coverage, personnel/staff, resource allocation and scope of services, resulting in sharper workflow and operations -- Went the extra mile by staffing our news desk about 10 weekends per year since 2008, being on call to write and edit articles as necessary, a task that helped make IDG News Service much more competitive when news broke between Friday night and Sunday evening-- Edited stories quickly and thoroughly, improving them at every level: concept/coherence, writing structure, content organization, style/usage, grammar/syntax, headlines/SEO-- Fielded queries from and communicated with IDG publication editors (IDG News Service's customers), quickly addressing their requests and suggestions, and helping to resolve issues, ensuring their continued satisfaction with the news wire

Framingham, Ma, Us

-- Covered a variety of intensely competitive, high profile beats, including consumer Internet services and enterprise cloud collaboration/communication applications, keeping IDG News Service competitive at all times, even against news outlets that were bigger and had more resources-- Became known as a reporter who routinely broke news and was a thought leader in the beats that I covered, excelling both with daily stories and insightful analysis articles, boosting the industry reputation of IDG News Service with readers (including CIOs), analysts (including many from Gartner and Forrester) and vendors (including Google, Microsoft, Facebook, Twitter)-- Put IDG News Service on a leadership position for many years specifically in these two beats:* the Internet market (search, e-commerce, online advertising, privacy, financial and legal issues, social media, social networking, Web 2.0 services, Web application development, cloud-hosted collaboration and communication suites and enterprise search)* enterprise collaboration market (Microsoft's Windows and Office 365, including Exchange and SharePoint/Yammer, Google's Apps, including Gmail, Drive and Docs, IBM's Connections suite, Salesforce.com's Chatter, Cisco's UC and collaboration stack, Box, Dropbox, Jive, Slack, Cotap)-- Spent on average about 20 percent of my time every week editing breaking news and analysis stories that others wrote, helping to improve them with sharp editing of content and style

Framingham, Ma, Us

-- Took over this high-stakes project shortly after its conception and transformed it from a static repository of imported publication copy into a dynamic wire service with original content and translated articles that had a significant, direct impact by boosting the editorial volume and quality of more than 20 IDG publications throughout Latin America and Spain-- Trained and managed full-time and freelance staff to provide quick, sharp copy editing and translations, and deliver high-quality, timely articles via the wire's website and other methods, such as a daily email newsletter-- Stayed in constant communication with the publication editors we served in the region to make sure they were satisfied with the service and to find out specific ways we could provide even better support based on changing market needs-- Always obtained outstanding ratings for the Spanish wire from Latin America and Spain publication editors during annual customer survey conducted independently

Needham, Ma, Us

-- Created this beat from scratch, since IDG News Service had never had a dedicated correspondent covering the Latin American IT and telecoms market, and thus opened a completely new frontier for the wire service that allowed it to provide a lot more value to the publications the company had throughout the region, including in Venezuela, Colombia, Argentina, Peru, Ecuador, Panama, Costa Rica and Brazil-- Delineated the scope of coverage based on the focus and needs of the publications in the region, putting IDG News Service on the map as a news outlet and allowing it for the first time to compete successfully in Spanish and with original reporting against rivals like ZDNet and against local media outlets-- Provided my coverage in both English and Spanish, thus giving a boost not only to the companion Spanish-language wire but also to the main English-language wire, whose charter as a global provider of technology news had until then a big gap in Latin America-- Provided varied and comprehensive coverage of multiple IT and telecommunications markets and issues by attending major events, trade shows, product launches and press conferences, and writing breaking news stories, trend pieces, analysis articles and case studiesThe IDG News Service is a global wire service that covers the computer and telecommunications industries both from a business and technology perspective. The IDGNS supplies news to the over 290 magazines that International Data Group publishes worldwide.

-- Took over the high-profile databases beat and quickly started landing major scoops about unannounced products from the major vendors, including Oracle, IBM, Sybase, Microsoft and Informix-- Earned formal and informal accolades from high-ranking editors for my scoop-driven coverage, which made me one of the top providers of front-page articles in this weekly magazinePC Week Magazine, now called eWeek, is national weekly that covers the US computer industry. It is published by Ziff-Davis.

Needham Heights, Massachusetts, Us

-- As one of 3 reporters in Computerworld's first web news publishing team, I helped blaze the online trail for the magazine, participating in the establishment of many best practices and policies for Internet journalism that laid the groundwork for future development of Computerworld.comComputerworld Magazine is national weekly that covers the US computer industry. It is published by International Data Group.

-- Provided comprehensive coverage of a variety of sensitive and complex issues for one of the newspaper's most important towns in areas including education, public health and politics, often with an emphasis on budget and policy issues, via breaking news, news features and human interest featuresThe Patriot Ledger is a daily newspaper that covers communities south of Boston.

-- Took over the arts and entertainment beat and, in addition to providing features and reviews, broadened it with a hard news component in which I explored issues such as controversial budget allocations in various cultural agencies of the island's government, labor issues affecting the Puerto Rico Symphony Orchestra and lax security and crowd control at big-ticket pop music concerts held in San JuanThe San Juan Star was an English-language daily newspaper in Puerto Rico.

Master Of Science - Ms, Journalism

Bachelor Of Arts - Ba, Comparative Literature