Juan David Leal Vargas Email & Phone Number

Ontario, Canada

• Develop comprehensive digital marketing strategies, raising brand awareness by 20% in the first year by liaising with marketing and design departments. • Create compelling social media content for Instagram, Facebook, LinkedIn, and Pinterest.• Design UX/UI of the company's website, improving by 30% the overall user experience.• Collaborate with global design teams to develop marketing materials and manage a team of designers.• CEU Development

Greater Toronto Area Metropolitan Area

• Proposed special furniture for kids and event planning.• Developed 3D concepts, sketches, and models for approval.• Designed UX/UI for two brand websites.• Planned a comprehensive marketing strategy for the brands in different media channels raising brands awareness by 25%.

Toronto, Canada Area

• Designed Jule brand book using different representation techniques such as 2D, 3D graphics. • Created the first campaign for the brand, raising awareness by 200% in two months.• Implemented innovative brand strategies and solutions for a wide array of print, digital and media formats nationally.• Led design sprints aimed to create and deliver five campaigns in two weeks.

Toronto, Canada Area

• Conducted on-site surveys for events held in Ontario, acquiring more than 1000 responses from event goers.• Managed a team of on-site surveyors on different shifts for events, acquiring 600 surveys on a single weekend.• Handled 40+ customer interactions per day, giving detailed and personalized instructions and polite service to ensure survey completion.

Bogotá D.C., Colombia

• Created content for brand activations, store design, events, and retail marketing, resulting in a 60% increase of National awareness (e.g. Budweiser, Corona, Coca-Cola, Ray-Ban & Adidas), received feedback from stakeholders• Approved marketing budget for monthly- yearly campaigns (ATL-BTL) • Led the design and execution of inspiring Social Responsibility Communication Strategies for brands, such as Banco Bilbao Vizcaya (BBVA), resulting in 40% brand engagement and 5% of new acquisitions • Acted as a liaison between Marketing & Creative teams, to improve communication, increasing 20% of accepted proposals

Bogotá D.C. Area, Colombia

• Led content development, graphics, storytelling and delivery of segment ideas such as “Boletín del Gomelo” (a Political Satire), average views per video: 80K • Created marketing strategy for companies such as Bimbo and Alpina• Designed communications strategies for projects with social impact in Colombia (e.g. Candidater)• Led a project aiming to use CBD from Cannabis to create vitamin water and beer

Bogotá

• Prepared manufacturing drawings, specifications and guidelines for the production of CAPEX and Activations for brands such as Coca-Cola, Adidas, Stella Artois, Mini-Cooper and Trade Shows like “Colombian Auto Fair”• Relationship management of prospect clients such as ABInBev, Mercedes Benz and Audi among others• Designed “Corona Sunsets” Series for Colombia, extending the reach of the event to 5 new destinations and exceeding expected KPI by 15%• Product ideation of 3D and hardware prototypes saving USD 80,000 in re-designs

Bogota,D.C., Capital District, Colombia

• UX/UI Designer for different brands and digital products such as geometricamodular.com, pcdmultiformas.com, sabhuesos.com, grupodisena.com• Developed digital marketing strategies for different brands, achieving recognition and engagement• Designed relevant content for platforms like Facebook, Instagram, Twitter, Youtube for different brands

Bogotá

Post Graduate Diploma, Event Management

Especialista, Gerencia De Diseño

Bachelor'S Degree, Industrial And Product Design

Certificate, Service Design