An extroverted, highly organized individual with a "make it happen" attitude and a strong passion for strategically driven creative communications. I believe in the power of courteous collaboration and cultural understanding to create high quality contagious creative content.Professionally, a bilingual (Spanish/English) Brand Manager experienced in delivering successful fully-integrated creative advertising campaigns for U.S. General, Hispanic and Multicultural markets as well as for Latin America. A proven track record developing and delivering TV, Print, Radio, OOH, POS, Retail, Experiential, DM, Website, App, Digital (Display, Mobile, Video), CRM, Social Media and original branded content for Consumer Packaged Goods (CPG), Oral Care, Skin Care, Alcohol (spirits/beer), Retail, Telecom and Financial brands.Currently, proudly pushing the envelope "beyond advertising" with award-winning work that drives business results as part of the We Believers creative shop, and most recently for Creyentes, the sister-agency focused on lifting the Latino community and connecting it with brands.Academically, I completed my MBA at Baruch College in 2019 and continue as an active on-campus alum and member of Prospanica (fmk NSHMBA) to help the next generation of Latino leaders and increase my value to partners and organizations driven by purpose.Culturally, I am Colombian-born (Paisa), NYC-raised and always ready to embrace cultures from around the world. I love and support strong independent Latino entertainment/ cultural groups such as Que Bajo?! (Digital Cumbia), The NY Latino Film Festival and the Official Latino Short Film Festival.
Listed skills include Advertising, Social Media Marketing, Integrated Marketing, Digital Marketing, and 39 others.