- Craft persuasive and compelling copy for diverse formats within social media paid campaigns and search campaigns, ensuring a consistent and impactful brand voice.- Creation and optimization of Hubspot workflows to better handle with new and existing contacts and optimize their journey through our conversion funnel.- Spearhead the development of automated email campaigns, implementing cutting-edge strategies to optimize lead nurturing and conversion.- Drive the online presence of Global Link Studies by meticulously creating website content aligned with SEO principles, enhancing discoverability and engagement.- Develop and refine content for landing pages used in advertising initiatives, ensuring a seamless and persuasive user journey.

Copy editing of the following books:• La intervención social como múltiples confluencias de acción sobre lo público • Vida, trabajo y amor: profesores en contextos inciertos• La invención de dos formas discursivas: negro y afro• Economía Política de Colombia desde el principio del siglo XXI• La Literatura como oficioCopy editing fo Revista Precedente (numbers 12-14 y 17-22).

Research and writing of advertising and organic content, from a perspective that understands the brand's philosophy and seeks to connect with its audience through creativity and a friendly tone that takes into account their needs

Building up in my two years of experience as product manager, as a senior product manager I'm focusing even more on the product strategy design and liaising with stakeholders to ensure the best possible product-market fit.

I lead a unit that develops digital platforms for student recruitment and engagement, based on principles of innovation and design thinking: "An integrated set of digital solutions to make the experience of studying abroad much easier and more rewarding."Apart from providing strategic orientation and leadership, I'm deeply involved in different stages of the process of building the platforms, including market/user research, ideation, information architecture, prototyping, testing, assessing feedback, quality control, and usability.

In charge of developing marketing/promotion strategies and keeping LAE's brand value.Currently I'm dedicated to:* Website/blog content generation and copy editing* Landing page creation and optimization (through Unbounce platform)* Google Ads campaign maintenance and optimization

Assisted in the development and execution of communication plans, including social media, email marketing, and website content.• Supported the creation of marketing materials and collateral to enhance brand visibility and messaging.

Provided administrative support to the communications department, including managing inquiries and maintaining databases.• Assisted in content creation for marketing materials, newsletters, and social media platforms.• Conducted market research to identify industry trends and opportunities.

Reseñas de discos, crónicas de conciertos, redacción de columnas de opinión.

Edición textual, edición de video, actualización de contenidos Web.

Revisión de libretos de las nuevas producciones (ficción) del canal RCN.