Juan Fernando Rodríguez Escobar Email & Phone Number

Antioquia, Colombia

Medellín, Antioquia, Colombia

As a Senior Product Manager at Microsoft Web Experiences Team, I lead the growth of our services portfolio through strategic 3rd party partnerships and innovative ad monetization strategies. By identifying new niches within Microsoft's online ecosystem, I develop tailored services that meet specific needs, resulting in increased audience and supply.

Medellín, Antioquia, Colombia

As a Content Product Manager at Microsoft, I led regional and global initiatives to enhance our media partnerships. Regionally, I strengthened relationships with Latin American media outlets, improving their monetization, quality, and audience through data-driven insights. Globally, I developed and executed a partner growth strategy, identifying content.

Bogota, D.C., Capital District, Colombia

As a Content Product Manager at Microsoft, I managed a team responsible for media partnerships in Mexico, Argentina/Chile/Uruguay, Colombia, Peru, and Central America. Focused on revenue growth, I led my team to enhance monetization strategies and strengthen partnerships with major media outlets. Utilizing data-driven insights, we improved content quality.

Bogotá D.C. Area, Colombia

As a Monetization Lead at Microsoft, I focused on maximizing traditional revenue streams and creating new ones. By supporting our sales partners and leveraging data analysis, I optimized our programmatic advertising inventory. Additionally, I identified new market opportunities and upsold Microsoft News as a trusted news and content platform, driving.

Mexico

As a Content Product Manager Lead at Microsoft, I managed the editorial operation for all Spanish and Portuguese Language Markets within MSN, ensuring publishing quality across eleven products. Leading a 24/7 operation based in Mexico City and Madrid, I collaborated with global hubs in France and India to ensure excellence in execution. My role focused on.

Bogota

As a Content Product Manager for MSN Latam, I developed and executed partner and user engagement strategies, achieved key performance indicators, and coordinated editorial operations. My efforts led to strengthened partner relationships, increased user engagement, and high-quality content delivery, consistently meeting and exceeding performance targets.

Colombia

As the Senior Editor for Bing Apps at Microsoft, I ensured the highest quality content for the Windows operating system (later Windows Phone and Bing apps for iOS and Android) and led the editorial team. Collaborating with Business Development, I attracted top media brands to join Microsoft's content ecosystem, establishing a successful content.

- Audience growing plans- Social media strategy- New features implementation

Actualización de contenidosCapacitación de editoresGestión de contenidos especialesMedición de tráficoManejo de herramientas de SEO

Customer service supervisor

Redacción de noticias internacionalTraducción de cables del italiano al españolCobertura de eventos

Master In Internet Business, Marketing

Maestría, Comunicación Y Cultura, Inconclusa

Dottore In Scienza Della Comunicazione Scritta E Ipertestuale, Communication

Education record