Responsibilities:- Develop brand positioning strategy in Colombia, the United States, and Brazil.- Lead the brand's digital strategy to enhance its positioning and conversion.- Spearhead corporate relationships with private, public, and industry entities.- Lead the business intelligence process for opportunity identification.- Manage internal and external communications.

Responsibilities:- Ensure the positioning of the Southwest regional branch (Valle del Cauca, Cauca, Quindío, and Risaralda) among entrepreneurs, media outlets, the government, and the U.S. Embassy in Colombia.- Manage the brand's presence across digital and traditional channels as well as at relevant events (digital advertising, content creation, press releases, publications).- Drive business development and affiliations.- Establish partnerships within the business community aimed at expanding audiences, securing sponsorships, and acquiring new clients.- Ensure the profitability of the "knowledge" and "networking" business units.- Measure the impact of marketing activities in terms of profitability, satisfaction, and continuity.- Oversee the corporate social responsibility program (generation of bilingual talent for employability).Achievements:- Successful positioning of the new corporate strategy within the affiliate community (2018).- Improved positioning of the service portfolio (2019 - 2021).- Increased free press coverage and media appearances.- 60% annual growth in social media audience.- 120% increase in profitability of the managed business units (2018 and 2019).

Main responsiblities:- Researching on business opportunities for imports/exports. - Elaborating business viability analysis for international markets- Working hand in hand with AB Trade Link - American business consulting company - to generate commercial agendas between companies from the United States and Colombia. - Support business agendas in Colombia.

Main responsiblities:- Creation, execution, and improvement of loyalty programs.- Execution of customer experience improvement projects.- Elaboration of digital content targeted to clients and sales force.

Main responsibilities: - Lead BTL brand activations- Generate leads for new users- Clients attention