Juan Pablo Jimenez Email & Phone Number

Mountain View, CA, US

Mountain View, CA, US

New York, NY, US

New York, NY, US

• J&J, BMW, USPS, CVS, EXXON, MCCORMICK, ACCENTURE, SHARKNINJA, HENKEL, ENERGIZER, TIAA, SPOTIFY, AETNA, EPIC, AVANADE
• Responsible for establishing planning/investment processes for entering data into media planning/buying systems and ensuring compliance
• Building data governance products/automation tools (Naming Generators and Prisma Bulk Upload tool) that boost productivity and support business intelligence tools such as Tableau
• Responsible for global data governance and QA across all measurement tools in 72 markets to ensure there are no discrepancies
• Contributing to development of internal and external automated dashboards using business intelligence tools
• Collecting, managing and validating data to be used for Market Mix Modeling reporting

New York, NY, US

• Coca-Cola Connections Studio
• Team lead accountable for all data streams between UM and the Coca Cola client dashboards used for portfolio level reporting on media spend, media performance, digital and competitive reporting upwards of 650MM a year
• Responsible for portfolio level media systems best practices and training in Media Tools, Prisma, Media Ocean
• Collecting, managing and validating data to be used for MMM reporting and project managing with Nielsen
• Working with investment teams on reports such as Compliance, Diversity, Planned vs Purchase, Bottler reporting
• Developing a solid QA process across all teams to ensure data structure/processes are being adhered

New York, NY, US

• The Foundry
• Created and monitored all sold native and branded content, In-Feed video and Amplify social campaigns
• Published custom content, headlines and promotional unit copy to content solutions CMS (Nativo), including tag integrations and video hosting in Brightcove (where applicable)
• Generated previews and trafficking codes for internal teams (Content Studio, Ad Ops, Client Services, Marketing Activation)
• Created/monitored analytics dashboards in SimpleReach for each campaign and created wrap up reports for each completed campaign
• Collaborated with Ad Ops and external ad tech vendors to ensure campaign delivery

London, England, GB

• Managed US Ad Ops teams to ensure alignment with Digital best practices as it related to data and accuracy
• Provided training and assisted on proper Global executions across Prisma, Atlas, iAnalyze, Flash-Talking and Innovid
• Aided in developing automated digital reporting and worked with partners to set up API feeds into Datorama
• Trained all Carat planning and investment teams on agency mandated taxonomies in LATAM, EMEA, MSNA and APAC markets

London, England, GB

• Client: Microsoft
• Partnered with the digital planning team to create an appropriate measurement strategy for each campaign
• Utilized proprietary tools and third party ad serving technologies to report and analyze clients’ post analysis data
• Observed and evaluated trends of digital campaigns to provide recommendations for optimizing where needed
• Managed the daily responsibilities of tag creation, data entry, creative trafficking and analyzed data for multiple accounts
• Aided in the creation of client media objectives and strategies

New York, US

• Clients: Cox Communications, Sam's Club, Wendy's and Microsoft
• Handled all ad hoc competitive requests for digital strategy teams across the clients business
• Created and maintained processes for how the planning/buying team utilizes Media Bank and Media Tools buying systems
• Maintained client purchase orders and managed reconciliation of client billing discrepancies for all 4 accounts
• Analyzed budgeting and media reports for clients and our media partners (creative agency and media mix modeling)
• Project managed issues between billing/finance department, planning/buying team, creative/marketing agency and the client

New York, US

• Client: Microsoft
• Managed online/digital financial billing/reporting issues for Microsoft; managing, tracking online/digital budgets
• Ensured all digital media had corresponding contract documentation (Signed IO)
• Collaborated with Re:Sources in securing timely receipt of media company invoices
• Actualized/reconciled publisher invoices with actual delivery by using DCM reporting
• Requested revised/missing invoices from media companies where discrepancies existed

New York, US

• Client: Bristol Meyers Squibb, Walmart, Samsung
• Key responsibilities in this position were to reconcile all Microsoft client issues between the digital media teams and online vendors who host our digital advertisements at SMG

New York, NY, US

• Supported consumer and trade marketing teams in promoting the MTV Tr3s franchise across all channels, including online, out-of-home, grassroots, event marketing, and retail partnerships
• Developed marketing recap presentations, one sheets, and event/promotional calendars to communicate key metrics and insights to stakeholders
• Maintained and organized a library of programming assets, working closely with creative groups to ensure dissemination to marketing partners
• Conducted research on target audiences, markets, vendors, and branded merchandise to inform marketing initiatives
• Assisted with the execution of trade marketing events, such as Upfront, and managed on-site activations for network sponsorships and consumer events
• Provided administrative support to marketing teams

Chicago, IL, US

• Designed and executed over 10 marketing strategies for fashion shows and promotional events
• Coordinated 8+ fashion shows including psychedelic Lust Fashion Show with Kim Kardashian
• Assisted in building better partnerships with the neighboring hotels and stores in the Chicago land area
• Helped co-collaborate with other neighborhood vendors to create community involved events

Bachelors Of Arts, Communications Media Studies; Public Relations, Advertising, Production

High School Diploma, Math And Science