Juan Pablo (Jp) Vivas Email and Phone Number
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Seasoned Financial Services executive with over 20 years experience across different cultures and geographies in Europe, Latin America and US. Lived and worked in 3 different countries (Spain, US and Mexico).* Extensive experience in the Consumer and Corporate Paytech industry* Comprehensive, multi-functional expertise in most of the main areas of a business: Sales & Relationship Management, Business Development, Product Management, Marketing, Operations, Finance, and Human Resources.* Vast experience on Sales & Relationship Management, Business Development and Marketing roles:- Developed proprietary acquisition & third party distribution channels- Managed the second biggest American Express franchised partner in Latam- Designed and executed prospect and customer marketing strategies* Proficiency on Marketing and Product Management- End to end Product management: New product development and product revitalizations- Local and global customer and product research, quantitative and qualitative- Customer Marketing: engagement, entrenchment, retention, loyalty & customer satisfaction- Prospect Marketing: Lead Generation and nurturing across outbound and inbound marketing* Leadership skills: Consistent, positive results in Employee Engagement & Satisfaction, under diverse cultures* Strong competencies behaviors: Driving Results, Innovation & Change, building strong and long terms relationships.
Mastercard
View- Website:
- mastercard.com
- Employees:
- 29583
-
Country Manager SpainMastercard Sep 2024 - PresentMadrid, Community Of Madrid, Spain -
Global Citi Tts Account ManagementMastercard Jan 2021 - PresentResponsible for Citibank TTS (Treasury and Trade Solutions) account management: Delivering Commercial Solutions, New Payment Flows and Acquiring platforms to capture B2B flows across Fortune 500 Citibank institutional clients -
Global Issuer Engagement - Digital Payments & LabsMastercard Jun 2018 - Jan 2021Purchase, New YorkHelping global issuers (Citibank, Santander, HSBC and BBVA) on their innovation and digital payments journey: credential provisioning & tokenization, digital wallets, card on file, e-commerce guest check out optimization, push payments, etc... -
Global Head Product Mgmt Consumer CreditMastercard Mar 2015 - May 2018Purchase, NyLed Mastercard’s global consumer credit product management, the definition of the product line strategy and the development of globally scalable segment driven solutions (Affluent millennials, High Net worth, New to credit) as well as new consumer centric ways to access credit (Buy Now Pay Later, card Instalments) -
Head Products - Geo NorthMastercard Apr 2013 - Mar 2015Mexico City Area, MexicoCore Product and Loyalty Lead for México and Central America -
Vp Marketing & Product Management - Global Corporate Payments LatinamericaAmerican Express May 2010 - Mar 2013Mexico City Area, MexicoRegional Marketing head of Corporate Payments for Latin America, reporting to the regional General Manager and the Marketing head of Americas. Responsible for Marketing, Products & Strategy of a business with over 30K corporate customers (ranging from large multinationals to small and middle-sized enterprises) and 30+ direct headcount.* Developed and implemented a marketing and product strategy which supported superior growth, positioning Latin America as one of the top performing P&Ls within American Express and the fastest growing commercial card business, both in terms of Billings and Net Income.* Main areas of responsibility: Lead Generation/nurturing, Digital acquisition, Partnerships, Customer experience, engagement/entrenchment and loyalty, end to end local and global product management- Responsible for Gold Card revite in Argentina (that yielded 50% CAGR in both Charge Volume and Cards portfolio in 2 years ) as well as Aeromexico contract renewal ( 200% in new customers acquired and 30% in Year over year charge volume growth)- Developed a comprehensive inbound/digital acquisition channel across middle market segment that delivered in 9 months over 3K qualified leads- Achieved $1.5M in marketing and product relatd reengineering savings/revenues- Designed and launched a brand new early engagement program for all new customer acquisition- Launched an innovative and best in class corporate rewards program -
Director Independent Operators LacAmerican Express Nov 2008 - May 2010MiamiBusiness Development Leader for the second biggest American Express card issuing and acquiring franchise in Latin America. Responsible for managing the end to end relationship and business development which yielded on a 10 years contract renewal with partner commitment to increase American Express charge volume.- Main areas of responsibility : End to end Partners Relationship Management, Support Partner and American Express market growth through Sales & Marketing consultancy, P&L E2E ownership- Managed the Central America (BAC Credomatic) and Peruvian (Interbank and BCP) franchising businesses -
Director Marketing / SpainAmerican Express Sep 2004 - Oct 2008Responsible for leading the Communications & Loyalty strategy in the Spanish market. Areas of responsibility under this position are Product Development, Loyalty program, Portfolio management (Engagement, Cross-sell, Spend stimulation, Regular communications, Share of Wallet and Retention) & Interactive. Responsible for leading activities, in partnership with Customer Services and other business units, to improve the customer experience across all key touch points with American Express. Providing leadership and expertise on the positioning, pricing, benefits configuration, servicing, packaging and communication of the products. Grow the profitability of the existing card portfolios by pro-actively seeking ways to re-engineer costs and grow revenues. -
Manager Partnerships / SpainAmerican Express Jan 2001 - Sep 2004Prospecting, negotiation, implementation, launch and relationship management of Co-branded, distribution and affinity card deals with third party Institutions in the Spanish market: Grupo Santander, NH Hoteles, Spanair, etc….Telemarketing channel owner for Consumer Cards in Spain through an outsourced platform ( Sitel Iberica S.A ) composed by 30 agents:-RecruitmentSales force training.-Establishing incentive plans.-Goal setting.-Service Level Agreements.Responsible for Internet card acquisition in the Spanish market, as well as American Express Spain corporate website.-Active Acquisition: Establishing win-win agreements with key target players (vertical & horizontal portals, financial sites…)-Passive Acquisition: Search engines placement, cross sell activities…-Ensuring smooth customer journey at American Express site-Developing online servicing capabilities -
Area ManagerAmerican Express 1998 - 1999Responsible for medium size merchant acquisition in the Madrid area
Juan Pablo (Jp) Vivas Skills
Juan Pablo (Jp) Vivas Education Details
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Esem - Escuela Superior Estudios MarketingMarketing -
Business Administration -
Aula Nueva
Frequently Asked Questions about Juan Pablo (Jp) Vivas
What company does Juan Pablo (Jp) Vivas work for?
Juan Pablo (Jp) Vivas works for Mastercard
What is Juan Pablo (Jp) Vivas's role at the current company?
Juan Pablo (Jp) Vivas's current role is Country Manager Spain at Mastercard.
What is Juan Pablo (Jp) Vivas's email address?
Juan Pablo (Jp) Vivas's email address is ju****@****exp.com
What is Juan Pablo (Jp) Vivas's direct phone number?
Juan Pablo (Jp) Vivas's direct phone number is +1 914-249*****
What schools did Juan Pablo (Jp) Vivas attend?
Juan Pablo (Jp) Vivas attended Esem - Escuela Superior Estudios Marketing, Universidad Pontificia Comillas, Aula Nueva.
What are some of Juan Pablo (Jp) Vivas's interests?
Juan Pablo (Jp) Vivas has interest in Diving.
What skills is Juan Pablo (Jp) Vivas known for?
Juan Pablo (Jp) Vivas has skills like Relationship Management, Marketing Strategy, Customer Experience, Customer Retention, Sales, Business Strategy, Loyalty Programs, Partnerships, New Business Development.
Who are Juan Pablo (Jp) Vivas's colleagues?
Juan Pablo (Jp) Vivas's colleagues are Krishna Chapla, Eclova Nielle, Michael Baker, Riccardo Mosca, Fereshte Moradi, Erika Loewe, Aphr, Himanshu Bansal.
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