- Increased website traffic by designing, developing, and nurturing the company's website (www.timware.com.mx).- Increased lead conversion rates by implementing a communication flow for leads acquired through the website.- Boosted email campaign engagement rates through effective creation and management of email marketing campaigns using Zoho Campaigns software.- Improved search engine ranking by writing and publishing SEO-optimized content based on keyword research.- Streamlined marketing and project management processes by implementing tools such as Google Analytics, Google Tag Manager, Google Search Console, Slack, Monday, and SEMrush.- Closed deals by driving sales presentations and taylor-made demos of the solutions.- Successfully negotiated with vendors to save costos while still providing high-quality products and services to clients.- Developed quotes that met and exceeded client specifications.

- Assigned to manage continuous improvement related with the logistic product, focused inthe enhancement of the buyer experience and shipping cost optimization- Upgraded IT integrations with the main carriers in the country: DHL, FedEx, UPS andEstafeta- Detected and solved systemic issues related with the buying flow that was affectingexperience and revenue assurance- Contributed with the IT integrations of the carriers that operates within the fulfillmentcenter- Managed changes within the distribution logic in the platform to decrease delivery time andshipping costs

- Collaborated with the launch and growth of the logistic digital product (MercadoEnvios)- Measured and boosted the main KPIs of the delivery experience in order to achieve thesuccessful closing of the ecommerce buying flow- Builded close relationships with the main logistics partners to guarantee the good performanceof the operations, technology, customer service and billing areas- Planned and implemented the first version of the fulfillment center operation- Collaborated with the BizDev, UX and IT teams for product continuous improvement- Initiated the same day delivery experience from the fulfillment center to Mexico City andsorrounding areas

- In charge of assuring the consumer electronics category growth through specific marketingand commercial strategies- Assigned to advise the main sellers of the category based in relevant insights and data inorder to increase their sell out through the site- Responsible in consolidate scalable operations of the platform's top vendors to boost theirefficiency and profitability- Managed digital campaigns with social media advertising and email marketing efforts togrow traffic and conversion

- Assigned to collaborate in a project of metrics measuremente within the advertising area