An experienced copywriter, film producer, video content creator, photographer and cinematographer with two decades of experience in the advertising industry. As a photographer and film maker, I've conducted Advertising, Architectural, Portrait and Product Photography shoots and written and produced over 200 TVCs, Promotional Videos and Corporate Films.As the Creative Head of an advertising agency, I have written copy and worked on around 150 Advertising Campaigns in the Real Estate, Fintech, Travel and Financial industries. I am a storyteller at heart with a forte in arming brands with potent ideas and concepts that build a strong bond with their target audience. My work has been featured on Ads of the Worldhttps://www.adsoftheworld.com/campaigns/etiquette-lessons-with-bigfootwww.adsoftheworld.com/campaigns/nothing-british-about-itMy portfolio - https://judelazaro.com/I was credited by the National Academy of Recording Arts & Sciences for 'Art Direction' on the album cover of Grammy Winning album "Winds of Samsara" in 2014.