Judi Lapointe, M.Ed. Email & Phone Number

New Braunfels, Tx, Us

Adeptly delivered educational content across multiple grade levels and assisted with integrating several digital learning tools, keeping current with market trends in the field. Implemented interactive learning with tools like iReady, Imagine Math, Amplify, Learning A-Z, and Prodigy, which boosted mathematical skills by 25% among participants.Key

Mastered financial concepts and effective communication strategies to educate clients on financial principles, virtually and in person. Developed and executed a personal multi-channel marketing strategy, enhancing client engagement and service delivery.Delivered comprehensive financial education sessions to over 300 prospects, enhancing financial literacy and client acquisition.Key

Pittsburgh, Pa, Us

Oversaw marketing strategies and campaign planning across multiple levels, from local to national markets, focusing on customer segmentation and product innovation. Directed cross-functional teams to enhance product visibility and influence market-driven product solutions.Launched a major educational product, ClearMath, with a strategic campaign that significantly boosted brand recognition and market penetration.Enhanced digital product demonstrations, influencing the development and customer engagement strategies, leading to a 25% increase in demo participation and customer interaction.

Herndon, Virginia, Us

Oversaw the strategic development and operational execution of career readiness education products, defining roadmaps and enhancing market position through comprehensive research, innovative product design, and targeted communication strategies.Identified and implemented certification paths for non-college-bound students, doubled student enrollments, and introduced new courses aligned with market demands.Designed and executed market intelligence and research initiatives that informed product management and marketing strategies, ensuring alignment with national growth objectives.

Blairsville, Pa, Us

Directed the creation and implementation of business development strategies and campaign plans to elevate product positioning and drive national growth. Focused on integrating market intelligence and customer feedback into product management to enhance brand visibility and customer satisfaction.Elevated brand awareness by developing a comprehensive thought leadership strategy that positioned the organization as a leader in educational solutions.

Doubled course enrollments through strategic collaborations with universities and community partners, including military and Indigenous organizations, enhancing accessibility and inclusivity.Managed and nurtured key partnerships with educational institutions and funding agencies, securing substantial support for needy students.

San Antonio, Texas, Us

•Directed comprehensive business development strategies and product delivery, including leading a full-stack developer boot camp and Agile/DevSecOps products. Strategized effective marketing, recruitment tactics, and customer segmentation to maximize market penetration and product innovation.

Boston, Massachusetts, Us

Directed the development and execution of product marketing strategies that emphasized brand transformation, customer segmentation, and data-driven decision-making. Spearheaded creating and implementing targeted campaign plans, influenced major branding initiatives, and managed cross-functional teams to drive substantial revenue growth and market leadership.Increased portfolio revenue by $8M in 2018 by leading strategic initiatives and aligning product offerings with market needs and trends.Led a team of 13 professionals (5 marketers, 8 authors), fostering their development and career progression, which resulted in promotions and salary increases for team members.

Oversaw state-level operations, ensuring alignment with educational standards and policy requirements while maintaining key relationships with political leaders, benefactors, and educational agencies. Spearheaded school board support and managed significant educational projects that adhered to budget constraints and upheld the integrity of personalized learning models.Built and managed strategic relationships with key stakeholders, including the Texas Education Agency and Education Service Center, fostering collaborative approaches to state educational reforms.Designed and implemented school board agendas, enhancing operational efficiency and meeting all compliance and reporting requirements.

London, Gb

Led comprehensive product marketing, educational consulting, and assessment design initiatives that significantly influenced product strategy, customer engagement, and educational outcomes. Directed cross-functional teams in high-stakes environments to deliver innovative solutions tailored to the evolving needs of educational markets and stakeholders. Optimized self-scoring operations for English learner assessments, ensured compliance with federal mandates, and retained 100% of key customers.Launched a groundbreaking digital assessment product, increasing the customer base by 50% and converting 50% of existing customers to the new platform.

London, Gb

Directed new assessment and professional development solutions by collaborating with other Pearson groups to provide product design expertise and supportEstablished procedures for managing employees on archiving and small project tasksSupported proposal developmentManaged the development of “Aligning Classroom Assessments,” “Differentiated Instruction,” and “MS Assessment Comparison” with contractors: Techknow Associates, Ed Focus, and Jeanne Melendez at PearsonDefined product positioning and portfolio vision by leading communications and conducting problem solving with customers, sales teams, publishing, professional development, marketing, research, and customer service to ensure revenue and customer satisfactionManaged field trainers; responsible for training/certifying, interviewing/hiring, evaluating and terminating up to 15 trainers and two temporary employees

London, Gb

Supported the development of a standards framework for assessment item solutionsMaintained and managed item and product alignments to support existing product upgrades and content repurposingProvided assessment knowledge to address standards’ alignment issues as they relate to curriculum, instruction, and assessment development and data analysisDesigned blueprints, test designs, test maps, and developed and reviewed test items for formative shelf products and state accountability custom development Shared internal thought leadership around item types, item alignments, and item qualityShared knowledge through internal and external publishing

Boerne, Texas, Us

Budget Management - projected budgetary expenses through a local budget, and submitted purchase orders for general supplies, textbooks & materials, and travel allowances; evaluated & amended local budgets and federal budgetsCollaborated with administrators about implementing campus and district change and leadership and equity development towards standards-based curriculum, instruction, and assessment for mathematicsDesigned and implemented extensive professional development for K-12 teachers in the implementation of standards-based curriculum, instruction, and assessment in math (campus & district levels)Provided assessment knowledge to address standards’ alignment issues as they relate to curriculum, instruction, and assessment development and data analysisDesigned and implemented professional development for K-12 teachers integrating technology into their curriculum, instruction, and assessment; i.e. calculators, data collectors, software/computer applications, digital cameras, electronic manipulatives, etc.

Strategically planned goals and outcomes of the math grant: benchmarked the activities for fulfilling the objectives of the grant, identified the personnel responsible for those activities, identified the dates of their occurrence, and what measurable evidence would be usedEvaluated progress of the math grant and collaborated with the Grant Project Coordinator in writing the mid-project and end of year project evaluationBudget Management - projected budgetary expenses through a local budget and a grant budget, and submitted purchase orders for general supplies, textbooks & materials, and travel allowances; evaluated & amended grant budgets, local budgets, and federal budgetsCollaborated with administrator about implementing campus and district change and leadership and equity development towards standards-based curriculum, instruction, and assessment for mathematics and scienceCreated and managed community enthusiasm events for mathematics and science and after school and summer math programs: targeted & specific tutoring, Math Club, & Math CampDesigned, implemented, and managed extensive professional development for K-12 teachers in the implementation of standards-based curriculum, instruction, and assessment in math & science (campus, district, and national levels)Coordinated and edited an online professional development tool created at Randolph Field ISD using students and teachers from the school by Aeon KnowledgeProvided assessment knowledge to address standards’ alignment issues as they relate to curriculum, instruction, and assessment development and data analysis

Provided technical assistance to campus and district administrators and teachers in mathematics and science in 53 school districtsManaged development schedules for professional development sessionsFormed & supported Algebra Cohort composed of 16 districts in the Region 20 Educational Service Center area to collaborate on better preparing students for Algebra EOC examsCollaborated with administrators about implementing campus and district change and leadership and equity development towards standards-based curriculum, instruction, and assessment for mathematics and scienceDesigned and implemented extensive professional development for K-12 teachers in the implementation of standards-based curriculum, instruction, and assessment in math & science (campus, district, regional, and state levels)Provided assessment knowledge to address standards’ alignment issues as they relate to curriculum, instruction, and assessment development and data analysisDesigned and implemented professional development for K-12 teachers integrating technology into their curriculum, instruction, and assessment; i.e. calculators, data collectors, software/computer applications, digital cameras, electronic manipulatives, etc.

Mentored teachers in implementing standards-based curriculum, instruction, and assessment in K-12 mathematics and science across 9 districts and developed them as campus leaders to build self-sustaining capacityDeveloped, delivered, and managed leadership and equity professional development sessions across nine large, urban school districtsDesigned and implemented extensive professional development for K-16 teachers in the implementation of standards-based curriculum, instruction, and assessment in math & science (campus, district, regional, state, and national levels)Provided assessment knowledge to address standards’ alignment issues as they relate to curriculum, instruction, and assessment development and data analysisDesigned and implemented professional development for K-16 teachers integrating technology into their curriculum, instruction, and assessment, i.e. calculators, data collectors, software/computer applications, digital cameras, electronic manipulatives, etc.Publicized the promotion of mathematical events & professional experiences through local publications and professional journalsCollaborated with administrators about implementing campus and district change and leadership and equity development towards standards-based curriculum, instruction, and assessment for mathematics and scienceManaged peer teachers on a bi-weekly basis, assisting in goal setting, providing observational feedback, consulting on assessment and instructional practiceCreated and managed community enthusiasm events for mathematics and science through “Science and Mathematics on Saturday at the Mall,” “Do Math and You Can Do Anything,” & Family Math Night, and prepared campuses to do the same on their campuses

Collaborated with administrators about implementing campus and district change and leadership and equity development towards standards-based curriculum, instruction, and assessment for mathematicsDesigned and implemented extensive professional development for K-12 teachers in the implementation of standards-based curriculum, instruction, and assessment in math (campus & district levels)Provided assessment knowledge to address standards’ alignment issues as they relate to curriculum, instruction, and assessment development and data analysisDesigned and implemented professional development for K-12 teachers integrating technology into their curriculum, instruction, and assessment, i.e. calculators, data collectors, software/computer applications, digital cameras, electronic manipulatives, etc.

• Self-Contained & Gifted & Talented teacher• Participated in various district leadership activities including site-based team member, team leader; held various district leadership roles; and participated as a cooperating teacher for 3 student teachers

M.S., Elementary Ed./Gifted & Talented Endorsement

B.S., Elementary Ed./Mathematics