Judith Drucker, M.A. Email & Phone Number

Developing and implementing strategic branding, marketing, and executive communication programs supporting Department of Community Affairs (DCA) Commissioner Jacquelyn A. Suárez and the department-at-large. My work promotes state and federal grant programs and initiatives that assist local governments, community development organizations, affordable housing public-private partnerships, homelessness prevention and diversion, urban enterprise zones, lead and fire safety, building codes and standards, and information privacy, with the overarching mission of improving the quality of life of New Jersey residents.

• Executive Communication: Write executive speeches for live and video presentations. Prepare communications strategies to inform stakeholders. Research and write briefing papers, Q&A prep, talking points, social media content, and executive letters and quotes aligned on message and on time.• Media Relations Liaison: Work with senior agency officials to research, provide consultation, and frame written and verbal responses to media on sensitive subject matter inquiries.• External Relations: Generate positive public and government stakeholder awareness with press releases, newsletters, and press conferences.• Internal Communications: Project manager, interpersonal relationship skills with all divisions researching story ideas, performing interviews, writing engaging, culturally diverse, and inclusive intranet content, creating striking graphics for internal and external newsletters, video presentations, awards, and celebrations. • Event planning: Lead concept to delivery of large Town Hall events engaging staff and generating positive dialogue. Planned and executed effective press conferences with high media turnout and coverage. • Social Media: Create and deliver content and social media posts for platforms and internet.

• Executive Communication: Chief Communications Strategist and executive coach responsible for concept to delivery of all key internal and external messaging including maintaining strong government/constituent relations with various New Jersey State Departments, Council on Compulsive Gambling, Retail Associations, multi-state Lottery Associations, and more. • Crisis Management: Chief Communications Strategist for issues including but not limited to the effects of Super Storm Sandy, implementing the Governor's contracted management model, legislative actions, fraud allegations, constituent concerns.• Change Management: Chief Communications Strategist for implementing the divestiture of organization units and managing staff transition plans, contract negotiations, orderly project management process. • Media Relations Executive: Responsible for all media responses and outgoing messaging including events and press conferences seen globally. Maintained close relationships with all local and national print/online and broadcast media. On-air spokeswoman when requested.• Supervisor: Led internal communications staff to achieve increased productivity. Oversaw social media and promotions work of contracted marketing staff. Identified vendors and managed contracts for services and goods.• Legislation: Monitored action, worked with legislative staff, and developed recommendations for Governor and Executive Director.• Project Manager and Event Planner: Handled project management on all press events, and design projects including the annual reports, newsletters, developing the first Million Dollar Replay program, international multi-day industry event, Speaker’s Bureau program, the creation of a Lottery Museum.• Creative Marketing & Branding: Extensive experience in brand identity, and graphic design, video, photography, social media on Facebook, Twitter, Constant Contact. Led team from concept to delivery of Lottery Museum displaying history, mission, and beneficiaries.

• Supervisor: Led internal communications staff, contracted marketing agency staff, and other vendors.• Media Relations: On-air spokeswoman, responsible for content of press releases, media responses, social media, planned and executed press conferences generating advertising value of more than $50 million seen globally.• Executive Communication: Responsible for concept to delivery of annual reports, white papers, key messaging, Q&A, fact sheets.• Crisis management: Responded to complex public crisis issues: Superstorm Sandy, employee union controversy, revenue contract negotiations. Member of transition team responsible for integrating private management in the public relations space.• Legislation: Monitored action, researched, and developed recommendations for Governor, Executive Director.• Event Planning: Developed first Million Dollar Replay program, team member of international multi- day industry event, managed Speaker’s Bureau program.• Creative Marketing & Branding: Extensive experience in branding, and graphic design. Lead the development team, art directed, and procured a Lottery museum within HQ that graphically displays its history mission and beneficiaries.

Communication Station for Kids™ is a program for children ages 8 - 16 that teaches the importance of journalistic integrity, research techniques, interview skills, feature writing and presentation. Videos and info at: https://bit.ly/3r2sFIp

A public relations consultancy representing various domestic and international B2B and B2C companies with a dominate portfolio of technology companies. My work produced abundant earned media coverage increasing customer visibility and sales. Developed communications strategies from concept-to-delivery, handled media outreach, events, press releases, analyst briefings, award submissions, exploited vertical marketing opportunities in technology, manufacturing, fashion, travel, and education markets.

Sailsman Graphics Company was a groundbreaking, innovative, creative printing, graphics, and advertising agency serving private industry and state and federal government with contracts that included New York City Transit Authority and the Jacob Javits Convention Center. The company embraced the Corporate Social Responsibility and Sustainability school of thought and pioneered the process. Sailsman Graphics was the first company in the industry to become certified by the Forest Stewardship Council (FSC). In fact, the arduous process included working in partnership with the FSC leadership and co-writing the guidelines for the task. We were groundbreaking in the field of sustainability and social responsibility. I lectured about sustainability to audiences across the state including a lauded presentation at the Harvard Club.The company was renamed and rebranded and is now highresolution printing

Masters In Corporate And Public Communication, Public Relations

Ba, English Literature & Journalism