Jud Whidden Email & Phone Number

Windermere, Fl.

• Some current/past clients:
• An Educational Consulting company ($2 million in annual revenues): 10/09 - Present
• A 501(c)(3) Non-Profit in the Children's Literacy Field ($1 million annual budget): 6/10 - Present
• An Advertising Agency ($3.5 million in annual revenues) 7/13 - Present
• A start-up company in the Travel Industry: 10/11 - Present
• A Landscaping Company 12/12 - Present

Greater New York City Area

Greater New York City Area

• Managed general ledger accounting for $400 million in marketing expense and $350 million in commission payroll expense for $2 billion timeshare resort division of Wyndham Worldwide
• Improved processes and streamlined operations to reduce labor and cycle time and increase accuracy
• Partnered with IT department on numerous projects and initiatives
• Led staff of 15 including a Director, two Managers, and 12 Accountants
• Promoted from Director to Vice President – 2005

• Managed accounting and financial reporting for timeshare sales and marketing for $100 million Florida region
• Led staff of 30 including Senior and Staff Accountants, Accounts Payable, and Payroll.

• Prepared budgets, forecasts, strategic plans, and financial models
• Reviewed financial statements and general ledger with business unit managers.
• Promoted from Senior Manager to Director in March 1997.

• Established basic analytical and reporting framework to guide company’s marketing plans and programs including market research and marketing analysis
• Established relationships with outside research firms, formulated research methodology, and coordinated with IT department to provide data.
• Created economic models to assess impact of marketing plans and programs on financial profitability of the company.
• Promoted from Manager to Senior Manager in January 1996

• Developed consumer marketing programs to customers calling directly to Alamo's reservation center
• Coordinated with Directors of Reservations and Market Planning departments to ensure adequate supply and demand for direct segment business.

• Analyzed and evaluated marketing programs for all market segments and presented results to senior management
• Coordinated with marketing and sales managers to develop marketing and sales reporting
• Developed expertise in the use of company’s extensive marketing database using query language
• Coordinated data provided to outside vendors from company’s computer systems
• Partnered with IT department on numerous projects and initiatives

• Analyzed and evaluated marketing programs and promotions to travel agent market segment to determine return on investment and profitability
• Produced reporting using external market research data to determine market penetration of travel agent segment and market share by rental location

• Analyzed operations of Field Sales department, prepared budgets and forecasts

Doctorate In Business Administration

All requirements completed except dissertation

Master Of Business Administration (Mba)

Bachelor Of Arts (B.A.)

Bachelor Of Arts (B.A.)

Transferred to the University of Maryland