Juhi Patel Email & Phone Number

New York, Ny, Us

Cupertino, California, United States

- Shaped Apple's groundbreaking Vision Pro by evaluating the synergy among emerging technologies, platforms, and use cases. Developed targeted marketing strategies that highlighted the unique features of spatial reality the device offers in Apple's first-party services (Apple TV+, Arcade, and Music)- Efficiently managed project deliverables, conducted thorough market assessments, and discerned user preferences, playing a pivotal role in guiding the strategic rollout of Apple’s innovative solutions- Applied robust strategic analysis to develop native in-device advertising tactics, and presented the recommended short and long-term marketing strategies to the Vice President of Apple Media Services

Charlotte

- Responsible for strategic and creative development, and end-to-end campaign management for tech-led disruptive campaigns and media partnerships with agency & media partners, and internal creative services- Lead cross-functional campaign management teams to define strategy and orchestrate on-time execution, including but not limited to experiential, video, digital, social, custom content integrations, and out-of-home- Analyze results and build tactical and executive-level campaign performance reports, showcasing relevant KPIs to provide learnings and optimizations for future campaigns

Charlotte, North Carolina, United States

- Responsible for the coordination and execution of feature enhancements of a client’s contact center software program to reduce manual processes and increase automation techniques- Responsible for the coordination and ownership of the execution of multiple data center migrations to Google Cloud Platform from on-premise data centers for a large financial technology service client- Created communications strategy to align with change events including readiness & leader communications, training content, and strategic communications messages- Developed initial change strategy for retail/home improvement client including creating the vision & case for change, conducting stakeholder analysis and communication vehicle analysis, overseeing change assessment work, and developing communications governance and plan

Charlotte, North Carolina

- Accelerate Storefront sales across the Ally.com homepage and all Ally Bank product pages to increase prospect account conversions and initial funding through innovative design and branding strategies- Enhance the authenticated sales experience for Ally Bank customers to gain insight into the multi-LOB products the company offers and drive cross-selling account openings in home loans and invest accounts- Responsible for driving roadmap creation by identifying key areas of opportunity for improvement in customer experience and user journeys and determine upcoming features to be implemented - Work closely with designers, engineers, legal, content strategists, and marketing partners to collaborate on bringing the highest quality products to market to enhance the customer and prospect experience

Charlotte, North Carolina Area

- Converted a Waterfall software development team to Scrum through leading the team in implementing Scrum ceremonies and practices in their day-to-day work style- Deliver features and enhancements for the authenticated digital sales, ally.com- Improved Scrum team’s performance in velocity and delivery through ensuring best practices- Work closely with Product Owner to enhance a healthy backlog of feature work- Assist Scrum team, outside teams and enterprise release management in developing solution delivery best practices to improve efficiencies

Chapel Hill, North Carolina

- Gather key stakeholder requests and created user stories, designed wireframes, and developed multiple business websites for the Kenan-Flagler Business School- Met with various LOB to discuss client wants and requirements for new web tools and software, gathered data and created user stories through Trello with a Kanban workflows- Developed a user-friendly web tool that connects public officials, practitioners and researchers to economic development strategies adopted by small towns homegrowntools.unc.edu- Present projects to key stakeholders of the Kenan Institute of Private Enterprise and iteratively improved projects through continuous feedback

London, United Kingdom

- Researched and developed business promoting strategies to improve website traffic efficiencies in navigation and sales for the womens fashion company based out of London- Enhanced the company’s effectiveness with data intake from manual paper processes to an online organized database to provide an easy to access tool with all new consolidated clothing lines inputted- Consulted with various retail clients, including ASOS, ModCloth and Next UK to discuss upcoming clothing line releases and items to best fit the clients target market audiences

Master Of Business Administration - Mba

Bachelor Of Applied Science (B.A.Sc.), Computer Science, Alumni

Activities and Societies: Buckley Public Service Scholars, UNC Student Government, Volunteer Work (Chapel Hill Schools)