Julee Ho Media works with CPG, hospitality and entertainment brands to craft professional food images. Our client portfolio includes companies large and small such as Royal Caribbean, National Beef, Health-Ade Kombucha, and many more. Take a look at our portfolio here: https://www.juleeho.com/

-Achieve bookings and revenue targets by designing and implementing product marketing programs which: increase lead volume and improve lead quality, enable sales teams to close larger deals faster, and increase the lifetime value of customers.-Inform product strategy by serving as the company's expert on market trends, competitive insights, and by frequently conducting market research activities-Develop and optimize buyer personas using qualitative feedback from sales and customer success teams, and quantitative insights from CRM data analysis. -Develop product naming, messaging, positioning, and marketing creative that connects with customers and differentiates offerings in the market-Champion products externally and internally through presentations, webinars, and training sessions-Partner with content marketing team to conceptualize, schedule, and produce clear and compelling thought-leadership content in the form of case studies, whitepapers, ebooks, videos, infographics, blog posts, etc.-Enable sales team to efficiently close deals by equipping them with product training materials and product marketing collateral-Manage the launch cycle of new features and create the collateral and marketing assets needed to drive demand and enable sales teams

Proactively work with high-value clients to ensure success within the platform and in their online training initiative.Develop support center procedures and manage support rotation among team members.Build and maintain the knowledge base documentation, as well as the new releases and features page on the marketing website.Develop the curriculum for the SchoolKeep school and ensure content is relevant, applicable, and up-to-date.Provide instructional design services and consultation as clients are onboarded into the platform and implement their online programs.

-Develop new online professional development courses for K-12 teachers.-Program new courses and maintain current courses in our learning management system (Desire2Learn).-Write and design teacher resource books.-Manage all off-site online instructors.-Supervise the Program Coordinator position by overseeing the processing of orders and course registrations.-Provide technical support to users of the online learning management system.

Used PeopleSoft Financial to run financial reports. Performed budget revisions and reconciliations.Reviewed and processed requests to encumber funds for the maintenance and upgrades of technical equipment and services for Cal State campuses.Recorded and tracked all payments and transactions made for each Cal State campus and department.Ensured all consultants’ travel expenses were in accordance with the policy before approving payment.