- Structuration de la fonction Sales Operations- Création et pilotage de projets commerciaux- Conception et déploiement d'une nouvelle stratégie d'analyse de données pour la force de vente- Responsable de l’application BestSeller

- Creation of sales performance reports for the sales management - Design of a sales force management tool to support strategic decision making.

Contribution to all stages of the implementation of a segmentation project aimed at creating a loyalty program, the ZEISS Fidelity ClubSegmentation- Cleaning of a database referencing more than 14,000 points of sale (updating and verification of the database via Salesforce)- Design of a Strategic fit simulator- Design of a simulator defining the thresholds of the loyalty status criteriaLoyalty program- Development of internal documentation related to the ZEISS… Show more Contribution to all stages of the implementation of a segmentation project aimed at creating a loyalty program, the ZEISS Fidelity ClubSegmentation- Cleaning of a database referencing more than 14,000 points of sale (updating and verification of the database via Salesforce)- Design of a Strategic fit simulator- Design of a simulator defining the thresholds of the loyalty status criteriaLoyalty program- Development of internal documentation related to the ZEISS Fidelity Club program (training of sales representatives in segmentation)- Development of sales and presentation materials for the ZEISS Fidelity Club program (Optician, complementary health insurance, central purchasing) Show less

- Creation of a website to help foreign students settle in Montreal - unpoteamontreal.com- Implementation of SEO and SEA tactics (adwords campaign)- Social Marketing (creation of content on Facebook)- Definition of a marketing strategy to reach the target clientele- Definition of a business plan