Our emprising platform is the world’s best employee experience platform built on 30 years of research, proven to help you quantify your company culture, increase employee engagement and do the right thing for your business and people through simple steps:1. Launch the employee survey in minutes2. Score 65%+ and get certified and recognized for your workplace culture through our badge and best workplaces™ lists3. Measure more of what matters to you on Emprising. Slice and dice result… Show more Our emprising platform is the world’s best employee experience platform built on 30 years of research, proven to help you quantify your company culture, increase employee engagement and do the right thing for your business and people through simple steps:1. Launch the employee survey in minutes2. Score 65%+ and get certified and recognized for your workplace culture through our badge and best workplaces™ lists3. Measure more of what matters to you on Emprising. Slice and dice result with heatmaps, demographics and statement breakouts, employee comment analysis, and more.4. Get the most accurate benchmark data and best practices in the industry, and compare your culture to our Best Workplaces™Discover where your strengths and opportunities lie today! Show less

As the Marketing Director at Great Place to Work, my role involves establishing strong relationships with senior leaders and collaborating with sales to deepen customer relationships and retention. I oversee content development, manage the marketing strategy and budget, and lead a team focused on delivering a stellar customer experience through digital channels, Best Workplaces Lists/Events and PR. I implement tools for effective marketing funnel management and reporting, optimize the website… Show more As the Marketing Director at Great Place to Work, my role involves establishing strong relationships with senior leaders and collaborating with sales to deepen customer relationships and retention. I oversee content development, manage the marketing strategy and budget, and lead a team focused on delivering a stellar customer experience through digital channels, Best Workplaces Lists/Events and PR. I implement tools for effective marketing funnel management and reporting, optimize the website for lead generation and conversion, and utilize Zoho One. I lead campaign development, social media efforts, and audience research to improve engagement throughout the customer journey. Efficient lead capture and nurturing processes maximize marketing ROI, while maintaining a consistent brand messaging and market positioning in the Middle East. Show less

As a Digital Project Manager at Wondereight, I oversee client projects across various digital platforms, including websites, mobile applications, and marketing campaigns. I lead a design and development team to enhance the digital journey, creating engaging experiences that improve customer conversion, satisfaction, and loyalty. My responsibilities include understanding user needs and digital trends, managing content strategy, optimizing user experience, analyzing data, collaborating with… Show more As a Digital Project Manager at Wondereight, I oversee client projects across various digital platforms, including websites, mobile applications, and marketing campaigns. I lead a design and development team to enhance the digital journey, creating engaging experiences that improve customer conversion, satisfaction, and loyalty. My responsibilities include understanding user needs and digital trends, managing content strategy, optimizing user experience, analyzing data, collaborating with cross-functional teams, driving digital transformation, managing budgets, and supporting sales and marketing platforms. Show less

As the Regional Marketing Manager at Allurion Technologies, I successfully led digital campaigns to drive leads to clinics and healthcare professionals (HCPs), resulting in a remarkable 24% increase in sales solely attributed to these campaigns. In addition to handling local markets and distributor marketing, I focused on building a strong marketing presence, developing effective marketing materials, and creating awareness of our weight loss procedure. By strategically targeting digital… Show more As the Regional Marketing Manager at Allurion Technologies, I successfully led digital campaigns to drive leads to clinics and healthcare professionals (HCPs), resulting in a remarkable 24% increase in sales solely attributed to these campaigns. In addition to handling local markets and distributor marketing, I focused on building a strong marketing presence, developing effective marketing materials, and creating awareness of our weight loss procedure. By strategically targeting digital channels, I generated qualified leads and successfully converted them into sales, making a significant impact on the company's overall growth. Show less

In this role, I was responsible for negotiating agreements with both digital and offline suppliers, both on a contractual and non-contractual basis. I collaborated closely with Consumer Insight teams and external agency partners to incorporate the latest media research and insight techniques, utilizing tools such as Radian 6 for social listening. Additionally, I established Media Key Performance Indicators (KPIs) across all communication channels to improve efficiency and effectiveness… Show more In this role, I was responsible for negotiating agreements with both digital and offline suppliers, both on a contractual and non-contractual basis. I collaborated closely with Consumer Insight teams and external agency partners to incorporate the latest media research and insight techniques, utilizing tools such as Radian 6 for social listening. Additionally, I established Media Key Performance Indicators (KPIs) across all communication channels to improve efficiency and effectiveness, continuously benchmarking buying performance for ongoing improvements.To enhance our market media audit capabilities, I worked alongside Nestlé Audit and Procurement teams to develop best practices and identify external partners for benchmarking. In order to promote greater brand knowledge and adoption within the Nestlé Marketing community, I led and developed Digital and Social Media Communications, implementing test and learn programs to stay updated on emerging media trends and future platforms.I provided expertise and guidance in key digital areas, including Search (Paid & SEO), E-commerce, Programmatic advertising, and Analytics & Paid Owned Earned Media (POEM). Contributing to the development of the POEM roadmap, I advocated for the philosophy, drove tools development, and offered executional knowledge on best practices for content creation and sharing.Recognizing the importance of media training, I designed comprehensive programs to ensure the marketing community was well-informed about media communication issues, understanding their impact on brand communications, as well as the value and implications of new and evolving data sources.Lastly, I led the formulation of offline and online media strategies for all Nestlé brands, ensuring their alignment with company goals and objectives. Show less

In this role, I crafted digital marketing campaigns aligned with the organization's objectives. I coordinated the development of digital content across various platforms and oversaw the entire lifecycle of digital projects. My focus was on establishing a strong online presence to boost brand recognition. I collaborated with the Marketing, Sales, and Product Development teams to maintain consistent branding. Additionally, I proposed and executed direct marketing strategies to improve… Show more In this role, I crafted digital marketing campaigns aligned with the organization's objectives. I coordinated the development of digital content across various platforms and oversaw the entire lifecycle of digital projects. My focus was on establishing a strong online presence to boost brand recognition. I collaborated with the Marketing, Sales, and Product Development teams to maintain consistent branding. Additionally, I proposed and executed direct marketing strategies to improve profitability. I also designed customized dashboards for real-time monitoring of ROI and KPIs, utilizing the Media Assets Management tool effectively. Lastly, I developed a sustainable social listening framework using both global and locally customized tools to track campaigns and mitigate potential risks. Show less

In this role, I organized and executed gym events in Lebanon to generate interest and drive demand for sports, nutrition supplements, and vitamin brands. Additionally, I conducted annual stock audits and ensured compliance with in-store health and safety regulations. I proactively sought out new business opportunities by leveraging current trends and actively contributed to the development and implementation of strategic sales plans.I facilitated client meetings to gather their… Show more In this role, I organized and executed gym events in Lebanon to generate interest and drive demand for sports, nutrition supplements, and vitamin brands. Additionally, I conducted annual stock audits and ensured compliance with in-store health and safety regulations. I proactively sought out new business opportunities by leveraging current trends and actively contributed to the development and implementation of strategic sales plans.I facilitated client meetings to gather their requirements, utilizing both in-person and online presentation applications. Through market analysis, I identified customer needs, pricing structures, and discount rates. I remained updated on client preferences, competition, and industry trends to stay ahead in the market.I successfully delivered sales presentations and proposals to potential clients, resulting in a high success rate of closing deals. Furthermore, I provided support for sales, marketing, and advertising campaigns, and actively maintained professional connections within the organization to foster collaboration and growth. Show less

In this role, I conducted store surveys and accurately predicted product demand and sales. I successfully resolved customer complaints and maintained a high level of customer service. Additionally, I supported billing and pricing activities for food products and client orders.I ensured that DANONE retailers adhered to retail VM guidelines and implemented them effectively. Furthermore, I developed and executed effective merchandising strategies. I was responsible for designing eye-catching… Show more In this role, I conducted store surveys and accurately predicted product demand and sales. I successfully resolved customer complaints and maintained a high level of customer service. Additionally, I supported billing and pricing activities for food products and client orders.I ensured that DANONE retailers adhered to retail VM guidelines and implemented them effectively. Furthermore, I developed and executed effective merchandising strategies. I was responsible for designing eye-catching window displays, signage, interior layouts, floor plans, and promotional exhibits.Safety regulations in storage facilities were of utmost importance, and I ensured their strict adherence across DANONE, distributors, and retailers. I also managed inventory, removing expired or damaged products and ensuring timely replenishment of stock. Show less