Jules Abraham Email & Phone Number

New York, United States

Lamertville, Nj

Lambertville, New Jersey, United States

Greater New York City Area

"The Creativity of an Agency, The Accountability of an In-House Marketing Department. We turnkey all digital marketing, completely aligned to your own team’s objectives. With 4Core Media, there is no agency gap—we operate as an extension of your marketing department."As a founding member, I run day-to-day operations and business development for 4Core Media LLC. In my tenure, we have secured projects with high profile health and pharma brands for top advertising agencies in New York and New Jersey. We also work with a large portfolio of small to midsize boutique services companies in Web Development, Pubic Relations and Big Data Solutions so they can enhance their services offerings and centralize a client's project in-house. Our direct to client services have encompased legal industry advocates, 4-star children's charities and complex bi-partisan political campaigns to empower Americans to understand and exercise their voting rights.As Vice President, our agency has surpassed 5 year earnings benchmarks in just 3.5 years.

Greater New York City Area

Enterprise level Social Media strategist for one of New Jersey's top Hospital Networks. Design and implementation of Paid and Organic channel optimization for regulated subject matter such as disease state, therapies and treatment advertising.

Greater New York City Area

I was the subject matter expert for Social-based Media and Analytics for a government-sponsored enterprise tasked with creating achieveable and sustainable solutions for the Millennial cohort, directly managing over $1M in social channel media spend.I personally managed enterprise advertising accounts with LinkedIn and Facebook which includes spend gated solutions on the platforms like media buying, sequential messaging, dynamic ads and account-based marketing.Our account work contributed to MRM//McCann being named by Ad Age as its 2018 Business-to-Business (B-to-B) Agency of the Year. The 2018 Ad Age Agency A-List special edition honors “the best work and brightest ideas in advertising and marketing.”

Greater New York City Area

Produced award-winning indie craft fairs known as the BUST Craftacular as well as events for the BUST Magazine brand. Event production included a Maker Faire collaboration and regular branded event series in New York, Boston, Los Angeles and London. Channel management included email (design and list growth), targeted PPC on Facebook and Double Click DFP, content campaigns on Twitter and Instagram, on-page SEO and link building. I also coordinated sponsorship sales and brand partnerships featuring collaborations with brands like Brooklyn Fashion Week, Ellevate, MailChimp, Green Mountain Energy as well as celebrities Amber Tamblyn (actress), Amy Poehler (actress), Carrie Brownstein (actress), Roxane Gay (author), Lizzo (rapper), Sophia Eris (rapper) and Limor Fried (Adafruit Industries). Tech:HTML/CSS, Zurb Foundation, Joomla, MailChimp, DoubleClick DFP, Google Analytics, SEOProfiler, Adobe CC, Facebook Ads

Lambertville, Nj

I rejoined my former ad agency to manage their Paid Search portfolio. This included 21 clients with a combined monthly media spend of $80K which was expanded to $92K during my contract. Paid Search management included building integrated SEM RFPs, attending pitches to recruit 6 new accounts, (including Fortune 500 Brother), implementation on Adwords/Microsoft platforms, optimizations, and monthly reporting decks. Most programs were lead focused, requiring delivery and monitoring of tracking and dynamic content code to web developers. Monthly management and reporting focused on performance of geo-targets, day-parts, bidding, extensions, quality scores, ad group relevancy and copy to minimize cost/converted-click and maximize lead volume. Tech:HTML/Javascript, Adwords, Ad Center, Google Analytics, SEOProfiler, AHrefs Key ClientsBrother Industries, Lightbridge Academy (Jule Group), Rutgers Cancer Institute of New Jersey, Bancroft Neuro

Greater New York City Area

Took charge of all marketing programs and reputation management for Attorney, Plaintiff and Medical Funding divisions to meet and surpass 2013 multi-million dollar loan origination goal by Q313. YoY lead generation was doubled by Q114. Instituted ‘7 touch’ marketing strategy that produced measurable brand recognition in key markets and 40% return rate from current borrowers. Key TasksManagement of budget; C-level dashboards, Salesforce setup & management: triggered email marketing, workflows & list management; Complete marketing source data capture call & web through to loan origination system; Creative and technical design of Email program w/ lead scoring triggers; Content calendar management focused on thought-leader positioning; Media dist. management; Conference amplification w/ client entertainment; Vendor Management, Affiliate Website design, development & launch; Launched and ran SEM programs via Adwords, LinkedIn and Slideshare; Print ad & collateral design; Team member management

Lambertville, Nj

Reason for leaving: Took recruitment offer at Case Funding Inc. Directed SEO, SEM, and ORM programs as part of integrated marketing strategies developed in conjunction with Traditional, Social, PR and Creative departments for Fortune 500 clientele. As SEM manager, I managed 14 concurrent paid search accounts on the Adwords and Microsoft Ad Center platforms for a total monthly media spend of $22K. As SEO/ORM manager, I frequently ran SEO audits for clients such as VOXX and NJM Insurance which lead to winning 12 ongoing SEO and reputation management programs that included on-page, technical, link building, social, and video SEO. Tech:Adwords & GDN, AdMob, YouTube, Microsoft AdCenter, AdReady, xAd, SEOmoz, Raven Tools, Google Webmaster Tools, Google Analytics, Radian6 Key ClientsVOXX International (RCA, Klipsch & More), EyeLevel formerly E.Nopi, RWJ Health System

Nj

On retainer to scribe series of 20 semi-daily news posts related to the Action Sports, Subversion, Urban, and Pop streetwear T-shirt markets. Built industry relationships to initiate comment cluster or link wheel within hours.Key tasks: Blogging; News Research; Strategic Web Tactics

Ewing, Nj

Reason for leaving: Company acquired, department closed. Secured $15M of marketing qualified revenue leading to acquisition of EHR department in 6 months. Used Salesforce to act upon marketing pipeline & SLAs, maintained c-level Scorecard, performed chi-square analysis of monthly behavioral studies in SPSS, and developed marketing strategy. Core marketing tactics included Adwords PPC, Marketo automation email marketing, native mobile ad development, and webinars. Tech:Marketo, Apple Store Certification, Adwords, SPSS, Salesforce, Omniture, Jive Forum

Through swerving the spotlight onto women’s speculative fiction, FEMSPEC offers tenure publishing for female professors who have been more often left in the dark. Responsible for grant writing, market research, and eBlasts.

Filling an empty niche for women’s comedic erotica, Candy Rain has quickly become a local Brooklyn favorite. Responsible for layout design; blog creation and maintenance; writing and editing.

With over 90,000 subscribers and growing, BUST is an authority on all things an ‘indie’ woman knows and loves. Responsible for blog content; music reviews; back issue inventory

Serving as the marketing arm for the HR department of this fundraising agency, the mission of our team was to attract exemplary talent to our sales force. The Marketing Manager’s strategy entailed creating an extensive marketing plan based on Gen Y research conducted by ourselves as well as credible institutions. Our conclusions lead us to focus on commanding the advantages of popular consumer electronics (such as smartphones), popular web-based recruitment websites and guerrilla marketing techniques. A custom statistical monitoring system, body of copy, and design concept were created for the plan.

As a fundraising agency for world renowned children’s charities, maintaining the integrity of 25K+ new contracts of giving from eight national satellite campaigns was more than imperative - it was a vow. The Data Analyst ensured that contracts completed the fulfillment process through the creation & administration of warehouses, identifying incongruities through data mining, and leading a Donor Contact team dedicated to reconciliation. Interval & Ad Hoc reporting for upper management, national payroll calculation, and relaying with national administration staff with were also a large part of this role.

As the Administrative and Hiring manager for the New York sales campaign, an office managing 100+ account reps, the LAM was the best practices model for all other satellite campaigns in the US. Armed with a thorough knowledge of company sales roles and products, the LAM’s two most vital functions were ensuring that all reps had sufficient marketing materials and leading local recruitment efforts. Additional requirements included: acting as the face of the company with reception duties; administering and reconciling petty cash; ensuring accuracy of paperwork and documentation; and submitting a variety of reports.

Aas, Fashion Design

Aas, Entrepreneurship

Graduate with Honors, 2008 Academic Scholarship, 2006-08 Dean's List, 2005 3.5 GPA

Extracurricular Oil Painting

Extracurricular Water Colors

Extracurricular Illustration