Julie Folkers Email & Phone Number

Miami, Fl, Us

Remote

I'm having fun helping companies scale and improve by offering my expertise in people operations and workflows, a product and team-oriented mindset, and a career at the intersection of media and technology. Whether you see room for growth in your people, products, or processes, I love solving problems and look forward to partnering with like-minded leaders to advance their businesses together.Contact me to chat about how we can solve your challenges: jules@julesfolkers.comProject Type Examples:Workflow analysis and improvementTechnology reviews and recommendationsOOH Media measurement assessment and advisingSpeaking and Leading Interactive Workshops on "Interpersonal Change Management"

Powered by geospatial technology and exceptional data scientists, Motionworks delivers a wide range of location and population insights that provide historical, real-time, and predictive intelligence about how people move around the globe.• Report directly to the CEO and actively engage with the Board of Directors in presenting comprehensive product strategies and roadmaps• Spearheaded the product department, growing and nurturing a team to drive continuous development, including User Experience, UI Design, and Customer Support professionals.• Position Motionworks software as an essential AdTech tool for 2000+ end users across 400 companies monthly• Foster collaboration across all domains, including Data Science and Engineering, IT Architecture and Delivery, Sales and Marketing, and Finance• Orchestrate the delivery of four major software products while overseeing the existing suite, the productization of our API offerings, and the migration to a graph database (Neo4j)• Led agile product practice with teams across 5 time zones• Infused art and science into product strategy by collecting market research, use cases, and user insights to craft business requirements, user stories, and product marketing direction• Play a pivotal role in the senior leadership team, actively shaping overall business strategy, priorities, and cultural initiatives• Partnered with key client stakeholders to design and project manage a "platform as a service" (PaaS), facilitating opportunities for product-led growth of Motionworks data products.• Contributed to business development as a key player in enterprise client partnerships to drive additional revenue within the ad tech, Retail, Travel and Tourism industries with client roster growing from 2 to 50+• Create the processes, tools, and team structure for customer and product support (Zendesk, Jira, Aha! Integrations)

Motionworks (formerly Intermx) thrives in connecting many data sets to deliver unique insights and business value. I've been able to take my experience working with media agencies and sellers in applying data to workflow systems and results to new avenues with the Intermx product line. The ways in which the needs of OOH media industry are so similar to those in Travel & Tourism (DMOs), Event Marketing, and other verticals, has been exciting to explore -- opening up opportunities to work with new industries and exciting teams.

New York, Ny (2006-2010) And Miami, Fl (2010- Present)

Work across the nationwide offices and service divisions, facilitating the digital transformation of media and data management for the Outdoor Media Group of Companies (OMG, OMA, [d]theory and Outdoor Imaging).Utilizing service & product design in daily applications, Managing Director provides the link between the needs and goals of all OMG stakeholders: advertisers, the media team, media vendors, technology partners, all internal and external accounting departments, external agency media & operations, and Omnicom Finance, Legal and IT. Design and partner for development of web-based tools that have facilitated business growth from $350MM to $700MM in gross annual billings. Worked with user-designed database applications as well as third-party developers to build operational and buying platforms to connect media buying tasks to contractual and financial reporting needs. Evaluate, establish and deploy workflows and best practices across all media and production operational domains.

Greater Atlanta Area

Promoted from OOH Media buyer to Operations Manager by creating "operating system," scaling single-client file to provide all contracting and billing upload needs for a newly acquired division serving 100+ clients, from $35MM to $350MM in 4 years.Responsible for managing the design and technical needs of the user-designed database application, coordinating with Executive Team and Omnicom IT for advancement and management.Created processes and best practices for growing Media business to ensure Legal and Financial compliance. Onboarded and integrated two new divisions for additional media and production services.Key point person for all tech, legal, finance and accounting needs Managed Operations team members located in Atlanta, New York, and Detroit.

Greater Atlanta Area

Greater Atlanta Area

Atlanta, Georgia, United States