Director of Rock N’ Rescue, charity saving lives of pets in distress

Dynamic business owner and entrepreneur with almost 20 years experience. • Working effectively in a heavily cross-functional, fast paced environment with strong interpersonal skills to mitigate customer issues on set, on location or online• Photographing and organizing exclusive events/portraits for elite clientele both in the US and abroad• Creating marketing campaigns that are innovative, exciting and often non-traditional, maximizing profitability while working under strict budgetary guidelines• Identifying, developing and designing all company marketing strategies based on knowledge of company objectives and market trends• Collaborating with advertising and promotion partners to offer exclusive products and services• Finding both traditional and "out of the box" marketing and photography solutions for both B2B and B2C clients• Teaching professional photographers worldwide (conducting lecture, seminars and symposiums) in the areas of marketing, photography, design, and customer hospitality • Writing creative and engaging articles, letters and marketing pieces for internal and external uses - from direct client correspondences to PR briefs to magazine articles• Developing innovative visual and digital products grounded in clear understanding of customer needs• Experience in collaborating with multiple business partners for large events, tradeshows and symposiums• Respected international photographic judge for several prestigious photographic organizations including the Professional Photographers of America and Wedding and Portrait Photography International• Managed, mentored and developed a team of office managers and intern staff to assist in coordinating all events - both locally and internationally • Created a follow up system to ensure high quality customer satisfaction, leading to high customer referral rates and higher revenue stream annually.

Responsible for creating the marketing and sales plan for bringing the newest Veloxity product to a global market with multi faceted focus. • Identifying potential key partners especially in the high end hospitality industry.• Interviewing leaders in multiple industries for critical feedback.• Conducting consumer research about the use and application of our product. • Created marketing plan to address improving the hospital patient hotel guest and restaurant patron experience• Selling focus has been on B2B but consumer satisfaction remains the ultimate goal. • Creating new marketing materials associated with each targeted industry segment.• Building allies with companies in need of branding and POS visualization