Sr. Salesforce Administrator
Current-Responsible for leading the implementation and optimization of Salesforce Sales Cloud, Service Cloud, and Community Cloud to ensure alignment with business processes and objectives.-Managed and maintained complex Salesforce configurations including custom objects, fields, page layouts, workflows, process builders, lightning flows and validation rules to support business requirements.-Involved in custom application implementation using OOB Automation Tools to streamline the on boarding process for new clients, significantly reducing manual entry and improving data accuracy.-Developed and maintained custom reports and dashboards to provide critical insights for executive and operational decision-making, including a real-time revenue forecasting dashboard.-Led a company-wide data cleansing initiative, which involved de-duplication and standardization of data across the Salesforce platform, improving data quality and integrity.-Designed and implemented role-based security models, sharing settings, and permission sets to ensure the right access levels for different user groups, safeguarding sensitive information.-Served as the primary point of contact for Salesforce user support and troubleshooting.-Implemented the migration of data from CSV files to SFDC using Data Loader. -Developed an automated case management system in Service Cloud which streamlined support ticket allocation, tracking and resolution, increasing customer satisfaction rates. -Collaborated with stakeholders to gather and document business requirements, effectively translating them into actionable Salesforce configuration and customization plans.-Implemented continuous improvement initiatives to optimize Salesforce functionality, user adoption, and data quality, using tools such as sandbox and change sets for deployment.-Stayed current with Salesforce releases and recommended best practices, ensuring the platform’s capabilities are fully leveraged and that the system is updated and secure.