With my 15+ experience in product development I have deep expertise in PMF finding, growth & product strategy, product growth experiments based on user/analytical insights. My extensive track record primarily revolves around B2C platforms and mobile app ventures from ideation to go-to-market and growth stages, specifically curated for the dynamic OAE, US, European markets. My portfolio spans diverse sectors including Mental health, Social Discovery, Dating Apps, FoodTech where I have consistently excelled in enhancing user acquisition and retention.Achievements:- Inaugural Role: Endured retention metrics (by 2x) of B2C users for marketplace application, increased the number of B2B paying clients by 30% (MAU). Increased conversion to install by 25% during my debut as a Product Manager.- Subsequent Undertaking: Lead FoodTech product from MVP stage to pre-seed investments ($250 000), seed round ($1 million). Built product, development, analytical, marketing teams. Increased conversion rate ATC to Pur from 32% to 75%, user acquisition metrics (ATC2Purchase up to 11,8%)Motivation and Approach:I came to product development through a user experience role where a human centric approach was a key in the process of user and product interaction. I conducted numerous tests and interviews to improve usability of the web and mobile applications to decrease churn, increase retention and monetization. Through this process I realized that there could be a great gap between the business vision and customer value impacting key metrics and successful product growth. So, I was constantly questioning myself how I could find relevant user problems and how I could develop the best solution that might bring value faster, in the easiest way.Key Principles:1. Fast Validation without spending much effort. 2. Test much, grow fast. Experience shows that less than 30% of hypotheses work. I am obsessed with rolling experiments.3. Decision First approach. As a PM I always start with Why. I don’t move any activity without my personal PM insight and complete understanding why I want this or that analysis and how I am planning to implement the results4.Product Strategy and Growth strategy are compasses for my roadmap.5. Inspiring Leadership is my strong soft skill. Product success depends upon team dynamic and internal communication. I am much into Collaboration instead of Competition philosophy developing a culture of trust and support.6. Knowledge sharing and mentorship. I have been always volunteering as a mentor in non-profit organizations and communities.