Julia Dow Email & Phone Number

Toronto, Ontario, Canada

-Develop strategy and calendar for social media channels including but not limited to Instagram, Tiktok, Twitter, and Facebook -Lead a team of Social Media Assistants including delegating tasks, monitoring progress and reviewing final work to ensure consistent brand voice and tone -Grew Instagram following by 30% in first year -Write copy & create custom graphics & bite-sized video content for publication across Instagram, TikTok, Facebook, Twitter & Linkedin-Lead and execute paid social ads on Meta-Measure and report performance of all social content and channels, assess against goals (benchmarks and KPIs) to make informed changes to strategy

-Research, write, record and edit weekly episodes featured on multiple podcast channels (i.e. Spotify, Apple Podcasts, Podchaser)-Manage promotional materials on multiple social media platforms to gain followers and online presence resulting in over 400,000 listens and a combined following of over 17,000 (Facebook, Twitter, Instagram, TikTok)-Created website and monthly membership program

Toronto, Ontario, Canada

Digital Marketing: -Create social media strategy to increase following and brand awareness, as well as drive sales -Develop and manage paid social media campaigns -Create, track and analyze data from social posts and newsletter -Manage Skip & Uber profiles-Create and manage corporate partnerships and sponsorships -Increased social media following by 35% and grew email marketing subscribers by 110%Ecommerce-Designed e-commerce store (Shopify)⁃Identify sales trends and analyze customer data⁃Develop an e-commerce marketing strategy, including what to sell, promotions & bundles, and featured items ⁃Create new products on website ⁃Track all inventory Events: ⁃Plan and coordinate all internal and external events, such as pop-ups, festivals and private parties ⁃Working with external vendors/facilities, managing budget, licensing/insurance⁃Plan monthly launch parties for our rotating Ides Series

•Responsible for Running all social media channels, such as Facebook, Twitter and Instagram•Shot and organized photos for social media, designing posters on Photoshop•Created writing content for newsletters and blogs•Maintained company website•Assisted in marketing campaign creation and retail promotions•Organized onsite events and details, such as food partnerships, collaborating with sponsors and charities

Etobicoke, Ontario, Canada

• Responsible for managing all company social media accounts including Instagram and Facebook•Created and published social media advertisements•Assisted manager with designing monthly promos and marketing projects•Drafted monthly newsletters/eblasts and blogs for the company website• Editing contracts and emails• Writing Google ads

Toronto, Ontario, Canada

•Suggested beers for customers to try based on their preference•Conducted group tours and tastings•Demonstrated my knowledge of the beer industry by answering questions from customers

Toronto, Canada Area

• Responsible for promoting the Great Lakes brand by attending a wide variety of events on behalf of the company•Representing GLB at beer festivals across the GTA•Selling core brands and new release beers while tending bar

Toronto, Canada Area

•Running interactive games•Supervising the 3D theatre and the movie showings•Answering guests questions while guarding The Stanley Cup•Taking professional photos of families with the Stanley Cup

Toronto, Canada Area

•Direct marketing in the Bell Residential campaign with a two customer per day average•Promoted to a leadership position•Trained new employees on how to sell•Attend sales meetings

Digital Media Marketing, Marketing, 2020 Dean’S Honour List

Bachelor Of Arts - Ba, Media, Information And Technoculture

Minor in Creative Writing

Bachelor'S Degree, Communication And Media Studies

International exchange through University of Western Ontario