Julia Lake

Julia Lake Email and Phone Number

Strategy Director and Measurement Lead @ The Pistol
Australia
Julia Lake's Location
Australia, Australia
Julia Lake's Contact Details

Julia Lake personal email

n/a
About Julia Lake

Julia Lake is a Strategy Director and Measurement Lead at The Pistol. She possess expertise in social media, marketing communications, social media marketing, digital marketing, marketing strategy and 8 more skills.

Julia Lake's Current Company Details
The Pistol

The Pistol

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Strategy Director and Measurement Lead
Australia
Julia Lake Work Experience Details
  • The Pistol
    Strategy Director And Measurement Lead
    The Pistol
    Australia
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  • The Pistol
    Strategy Director
    The Pistol Oct 2019 - Present
    Cremorne, Victoria, Au
    Lead client strategy, measurement and technical infrastructure. Support on the development of new business pitches, and growth of existing clients (including Cotton On Group, MARS Petcare, Decjuba Spotlight Retail Group).Key responsibilities include development of full-funnel digital marketing strategies aligned to client's business objectives, integration of client's owned data and MarTech stack to enable closed loop measurement from brand awareness through to conversion, collaboration with agency partners, bridging the gap between account teams and developers, overseeing a team of Technical Project Managers working on digital transformation projects, leading our Facebook Marketing Partners for Technical Services program, implementation and revenue growth of proprietary technology.
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  • The Aftershock
    Board Member
    The Aftershock Jan 2019 - Present
    Melbourne, Victoria, Au
    The Aftershock is a not-for-profit organisation raising funds and awareness for high mortality rate cancers.
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  • Tiger Pistol
    Account Director
    Tiger Pistol Mar 2017 - Oct 2019
    Cleveland, Oh, Us
    Successfully manage and grow a portfolio of tier 1 clients, specialising in retail and FMCG (clients include Cotton On Group (Cotton On and Supre), Clark Rubber, Three by One (Rollas, Neuw Demin and A Brand), Asahi Premium Beverages (Asahi, Peroni, Vodka Cruiser), Unilever (Ben & Jerry’s AU, NZ & SG). Whilst managing a team of Account Managers and Account Executives, I am the primary relationship holder and key point of escalation for our clients. Key responsibilities include developing digital-first strategies, meeting client's business objectives, adoption and implementation of proprietary and third-party technologies, and ensuring team development and profitability across key accounts.
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  • Tiger Pistol
    Senior Account Manager
    Tiger Pistol Nov 2016 - Feb 2017
    Cleveland, Oh, Us
    Successfully manage and grow key accounts within not-for-profit, FMCG, and retail, by developing and implementing best-in-class digital marketing strategies from brand awareness through to conversion across multiple channels.Key responsibilities include client management, development of omni-channel digital marketing strategies, overseeing data integration including first-party and POS data to enable closed-loop measurement, overseeing technical projects including website builds, collaboration with agency partners, creative team and developers, monthly and weekly reporting and quarterly business reports.
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  • Tiger Pistol
    Account Manager
    Tiger Pistol May 2015 - Oct 2016
    Cleveland, Oh, Us
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  • Tiger Pistol
    Account Executive
    Tiger Pistol Apr 2013 - May 2015
    Cleveland, Oh, Us
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  • Lachlan Partners
    Administrative Assistant
    Lachlan Partners Jan 2010 - Jun 2012
    View

Julia Lake Skills

Social Media Marketing Communications Social Media Marketing Digital Marketing Marketing Strategy Management Customer Service Marketing Integrated Marketing Event Management Online Advertising Time Management Digital Strategy

Julia Lake Education Details

  • Monash University
    Monash University
    Psychology And Marketing/Management
  • Methodist Ladies' College
    Methodist Ladies' College
    Vce

Frequently Asked Questions about Julia Lake

What company does Julia Lake work for?

Julia Lake works for The Pistol

What is Julia Lake's role at the current company?

Julia Lake's current role is Strategy Director and Measurement Lead.

What is Julia Lake's email address?

Julia Lake's email address is ju****@****.com.au

What schools did Julia Lake attend?

Julia Lake attended Monash University, Methodist Ladies' College.

What skills is Julia Lake known for?

Julia Lake has skills like Social Media, Marketing Communications, Social Media Marketing, Digital Marketing, Marketing Strategy, Management, Customer Service, Marketing, Integrated Marketing, Event Management, Online Advertising, Time Management.

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