Julia Macalossi Email & Phone Number

São Paulo, Brasil

As a Content Writer for TecMundo, Minha Série, and Voxel—part of the NZN network—my roles involve:✍️ Versatile Writing: I specialize in crafting a wide array of content—from news articles and in-depth analyses to features—across domains such as technology, pop culture, TV series, movies, and gaming.📚 Editorial Compliance: Rigorously adhere to editorial guidelines to ensure all my deliverables' quality, consistency, and timeliness.🚀 SEO Expertise: Employ SEO best practices in my writing to amplify the reach and visibility of our content.

São Paulo, Brasil

As the Social Media Specialist for CBLOL (Campeonato Brasileiro de League of Legends), Brazil's premier League of Legends tournament, my role involves:📝 Editorial Leadership: Overseeing the entire editorial calendar to ensure our content strategy aligns with key sponsorship deliverables for brands like Heineken, KitKat, Mastercard, and Santander.🤝 Community Building: Fostering solid and ongoing relationships with our expansive community, from everyday fans to influencers and industry leaders.📊 Data-Driven Reporting: Regularly producing qualitative insights and performance reports based on Social Listening metrics.🚀 Growth Strategy: Contributing to CBLOL's continuous growth by elevating our social media presence, which has resulted in significant increases in follower counts, engagement rates, and overall brand recognition in the Brazilian esports arena.

São Paulo, Brasil

As Content Writer and Reporter for The Enemy (Omelete & CO), my role involves:🎯 Content Strategy: Developed content guidelines that are both audience-centric and high-quality, enhancing the user experience on our website.📱 Social Media Maven: Crafted compelling content—ranging from texts and visuals to videos—to boost brand visibility and engagement on social media platforms.🎬 Storytelling Through Multimedia: Utilized storytelling techniques to create impactful videos and WebStories that resonate with our audience.📰 Event Coverage: On-the-ground reporting from various industry events, from movie premieres to trade shows, including exclusive interviews with key figures.🕵️‍♀️ Research & Interviews: Conducted in-depth research and interviews, capturing exclusive insights for the development of original content.🤝 Team Collaboration: Worked closely with internal teams—editors, designers, social media—to ensure a seamless and efficient multi-platform content strategy.

São Paulo, Brasil

As a Game Translator at Lionbridge Games, my role involves:🌐 Localization Expertise: Specialized in translating a wide range of game elements—from dialogue and interface to manuals—in a manner that is localized specifically for a Brazilian Portuguese-speaking audience.🎯 Quality Assurance: Ensured accurate, high-quality translations that remained faithful to the original game’s context and tone.🕒 Efficiency & Deadlines: Strictly adhered to project timelines and guidelines, ensuring timely delivery of all assignments without compromising on quality.

São Paulo, Brasil

As a Weekly Columnist for ESPN Esports Brazil, my work has been laser-focused on:📝 Thought Leadership: Authored weekly columns addressing key topics like inclusion, accessibility, diversity, and equity within the esports industry.📊 Data-Driven Insights: Conducted in-depth research and analysis, incorporating relevant statistics to bolster my arguments and shed light on the often-overlooked aspects of inclusion and accessibility.🎙️ Expert Interviews: Engaged with industry personalities and specialists to offer diverse viewpoints and insights, further enriching the discourse on my column topics.🗨️ Community Engagement: Fostered open dialogues with the esports community, sparking thoughtful conversations and encouraging active engagement on issues surrounding inclusion and accessibility.

São Paulo, Brasil

As a Marketing Coordinator for Suhai Seguradora, my role involves:🎯 Strategic Planning: Developed and executed comprehensive marketing strategies that are fully aligned with our business goals, successfully boosting brand visibility and growth.🛒 Sales Collaboration: Worked closely with the sales team to deliver effective sales campaigns, using an integrated marketing approach that resulted in improved sales metrics.📲 Influencer Coordination: Spearheaded our influencer marketing initiatives, establishing strategic partnerships that authentically and effectively engage our target audience.🤝 Team Leadership: Managed marketing, internal marketing, and agency teams to ensure seamless execution and consistently high results.🎉 Event Planning: Oversaw the planning and execution of corporate events that not only met but exceeded company objectives, providing memorable experiences for attendees.🌟 Employee Engagement: Collaborated with HR to drive internal campaigns that have significantly improved employee engagement and bolstered our organizational culture.

São Paulo, Brasil

As the Founder of Nerd e Diva, a dedicated portal for pop/geek culture and esports, I have:🚀 Entrepreneurial Leadership: Launched and scaled Nerd e Diva, positioning it as a credible source for news, reviews, and insights in the pop/geek culture realm.👥 Team Management: Orchestrated a talented team of contributors, fostering an environment of creativity and ensuring the consistent output of high-quality content.📱 Social Media Strategy: Curated and published compelling social media content, elevating brand visibility and increasing community engagement by over 25% within six months.🤝 Strategic Partnerships: Secured collaborations with key players in the entertainment industry, amplifying our reach and driving more traffic to the site.📊 Performance Analytics: Managed daily operations, incorporating real-time analytics to make data-driven decisions that continually improve site performance.

São Paulo, Brasil

Roles & Responsibilities:📝 Script Development: Created high-impact scripts for short videos on Red Bull's Instagram channel, @redbullmano, targeting gamer communities and capturing the essence of the brand effectively.🔍 Research & Trend Analysis: Spearheaded the research to curate content around the trending hashtag #terçagamer, solidifying Red Bull's presence among gaming enthusiasts.🕹 Esports Content Creation: Produced informative articles and videos exploring diverse career options in the booming esports industry, equipping both amateurs and professionals with valuable insights.📚 Storytelling Techniques: Integrated storytelling elements into video scripts, effectively engaging viewers and sustaining their attention throughout the content.Key Results:📊 Achieved a significant uptick in engagement metrics on Instagram, including views, likes, and shares, following the implementation of our new content strategies.👥 Bolstered community participation and interaction around the hashtag #terçagamer, amplifying Red Bull's impact in the gaming arena.🎮 Garnered positive feedback on our specialized esports content, empowering our audience to explore diverse career opportunities in the fast-growing sector.

São Paulo, São Paulo, Brasil

As Social Media Specialist at BBL/ESL, my role involves:🎥 Real-Time Coverage: Managed real-time social media coverage across Twitter, Instagram, and Facebook during major esports tournaments, including but not limited to Clutch Circuit - Brasileirão CS:GO, ESL Pro League, and Relegation Brasileirão.👏 Engagement Strategies: Implemented data-driven techniques to maximize community participation, leading to enhanced interactions such as comments, shares, and other engagements on our social media platforms.

São Paulo E Região, Brasil

As Social Media Strategist for Ideal H+K Strategies (client: Suhai Seguradora), my role involves:👥 Client Relationship Management: Forged and maintained a strong, efficient communication channel with Suhai, facilitating a robust business relationship.📝 Strategic Content Planning: Crafted and implemented a data-driven social media content strategy, closely aligned with Suhai's corporate objectives, to augment brand visibility, engagement, and target reach.📈 Performance Analytics: Diligently monitored key performance indicators such as reach, engagement, and conversion rates to assess the efficacy of our social media strategies, enabling data-informed optimizations.🗓️ Editorial Execution: Administered a dynamic editorial calendar to ensure the steady flow of compelling and relevant content across Suhai's social media platforms.

São Paulo, Brasil

🏬 Product Curation & Management: Spearheaded the operational oversight and product curation for Baixou and Passagens Aéreas online platforms, ensuring high-quality and relevant offerings for our user base.🏷️ Coupon Validation: Vigilantly maintained an up-to-date and accurate coupon inventory, providing users with exclusive discounts and value-added benefits.📱 Social Media & Blog Content: Engineered compelling content across social media and blogs, aimed at boosting user engagement levels and driving qualified site traffic.📝 Content Marketing Strategy: Devised potent content marketing initiatives, leveraging the power of copywriting and storytelling to prompt user action and capitalize on Baixou.com’s offerings.

As Social Media Specialist at BBL/ESL, my role involves:🎥 Real-Time Tournament Coverage: Spearheaded live social media coverage across Twitter, Instagram, and Facebook during high-profile eSports tournaments such as ESL LA League and Pro League CS.

Tubarão E Região, Brasil

As Sales Coordinator for Livraria Nobel, my role involves:📖 Store Management: Oversaw the day-to-day operations of the bookstore, ensuring a smooth customer experience and operational efficiency.📦 Inventory Control: Administered a seamless inventory management system, including stock rotation, to meet customer demands and optimize shelf space.💰 Purchasing & Sales: Managed the entire purchasing cycle from vendor negotiation to sales, aligning the bookstore's offerings with market trends and customer preferences.