Increased customer engagement and loyalty by 33% through compelling digital marketing, creative content copy, and strategies.Spearheaded comprehensive social media ad campaigns across multiple platforms, driving substantial brand awareness and lead generation.Leveraged advanced analytical Excel tools for performance monitoring, actionable insights, and A/B testing, resulting in data-driven improvements and optimized ROI.Conducted in-depth market research and competitor analysis to uncover trends and enhance consumer engagement strategies.Enhanced local SEO and managed Google Business Profiles for 19 locations, ensuring top-tier online visibility and deploying effective Google Smart Ads.Developed and implemented brand management strategies to maintain brand consistency, enhance brand reputation, and drive brand growth in alignment with organizational goals.

Recommended improvements to marketing strategies and processes to enhance ROI and customer retention.Crafted data-driven social media strategies across Facebook, Instagram, Twitter, and LinkedIn to drive brand awareness, engagement, and lead generation.Sourced and partnered with diverse influencers and content creators to produce high-quality user-generated content (UGC) that aligned with brand voice and objectivesCultivated vibrant social media communities by actively listening to members, engaging promptly with customers, and strategically responding to inquiries, thereby strengthening brand loyalty.Coordinated multiple collaborative photo shoots involving influencers, models, photographers, and makeup artists. Negotiated fair and relevant rates considering intended usage and project scope. Additionally, facilitated the creation of mood boards and sourced locations for the shootsEstablished and managed the brand's influencer program, overseeing influencer communication, product seeding, negotiation, and content approvals.

Social Media Manager and Digital Marketing SpecialistAs a Digital Marketing and Social Media Manager, I'm passionate about connecting brands with their audience. I excel in crafting innovative, results-driven strategies and thrive in staying ahead in the fast-paced digital landscape. My journey is defined by continuous learning, and adapting to the evolving industry.As a social media and digital marketing expert my skills to contribute are marketing and ad strategies, create search, display, and social media ads, run e-mail campaigns, expand customer reach, raise brand awareness, and engage customers with content. Some additional skills can be classified under the category of analytics. These include how to set and monitor campaign performance, analyze metrics, identify trends, optimize customer engagement, and gather insights for future campaigns. Marketing analytics can be applied to a customer journey, website, application, or marketing campaign.

Maintain high level of discretion liaising with private cliental.

• Boosted customer engagement and brand loyalty by implementing effective digital marketing and content strategies, resulting in a 25% increase in organic reach and customer satisfaction.• Orchestrated targeted email campaigns and optimized paid advertising on platforms, including Google Ads and Facebook Ads, leading to an increase in brand visibility and engagement.• Maximized business growth by optimizing social media strategy using data-driven insights, leading to 20% increase in engagement.• Managed successful collaboration with high-profile makeup artist to produce tutorial videos, driving 20% increase in product sales and 10% growth in brand awareness.

Created content that worked to motivate and inspire users across multiple social media channels Coordinated with brands and assisted in leveraging brand partnerships maintained awareness of current social media trends to influence user engagement.Create and share engaging daily content, including copywriting, and videos that promote Midnight swim by organizing of collaborations across social media with influencers, models, photographers and make up artists in order to provide regular content.Organize multiple collaborations with influencers, models, photographers and make up artists, and negotiate fare and relevant rates in accordance too usage.Develop and execute social media campaigns for various platforms, includingInstagram and Tiktok.Create and share engaging daily content, including copywriting, graphics, and videos that promote brands.Stay on top of current social media trends and evaluate how the company can best participate.Ensure brand consistency, professionalism in copy through tone, voice, and terminology - Work closely with creative team to develop engaging content - Collaborate with clients and marketing team to define, measure, and report content KPIs to drive continuous optimization.

Animal Care for Australian Boarder Force and Australian Federal Police Dogs. Management duties including writing weekly reports, supervision and training of staff, liaison withgovernment officials, follow government protocols and procedures.Unsupervised shift work caring for all needs and safety of detecter dogs From the Australian Boarder Force, Australian Federal Police and Department of Agriculture and Water resources.