Marketing Coordinator role at Sourcepass via acquisition of Total Technology Solutions

- Coordinate marketing initiatives with outside marketing agencies (SEO, PR, Video, Website). - Ensure Total is well received in the marketplace via captivating marketing initiatives and continuously evaluate and provide recommendations for increasing positive exposure. - Coordinate social media content via LinkedIn and Facebook to engage followers and increase the number of page "Likes". - Work with the Sales team to create targeted prospecting lists and coordinate/support/schedule client seminars, exhibits, sponsorships, tradeshows and other events as required. - Produce, edit and proofread proposals, presentations, articles and other materials to ensure accuracy, clarity, and consistency of documents. - Develop, organize, and schedule "Lunch and Learn" sessions and on-site seminars as required by Total management. - Conduct periodic research to compare company product and service offering with direct competitors. - Work with the Management to constantly adapt and update processes that will help the Marketing department run more efficiently and achieve the goals set forth by Total's Management. - Help facilitate any marketing campaign, sales material, promotional flyers, etc. with our outside marketing companies. - Assist Sales team with high level proposals, as needed. - Create and maintain weekly Sales meeting agendas. - Create and maintain company product and service offering price guide. - Capture feedback from client surveys.

- Create end-user documentation for an enterprise-level and Records Management System (RMS) for the law enforcement/public safety industry.- Script and create video-based training and product demonstration videos used to train existing users on product functionality or entice potential customers to purchase the software.- Maintain and/or edit the content delivered by the company website including but not limited to the creation of press releases, announcements, and white papers. - Compile and write responses to RFIs, RFPs, and RFQs as requested. - Analyze and write functional specifications for new software functionality to meet the needs of customers while at the same time keeping the product a commercial off-the-shelf (COTS) solution.

- Create and maintain documentation for various investment banking software applications.- Create and manage a documentation delivery plan based on application release milestones.- Develop release notes and known issues lists describing major enhancements and/or defects for both internal and external users.- Function as the quality gate for all outgoing documentation.- Liaise with internal team members to clearly and concisely transform business requirements into user-friendly documentation.

- Played active role in all stages of the development life-cycle including design, development, testing, documentation and rollout of web- and PC-based products.- Participated in design meetings and document the proceedings.- Consulted on user interface (UI) design, ensuring consistency and best practices. - Developed, delivered, and maintained documentation for online delivery. Documentation ranges from management overviews to detailed procedures, reference information, and online help for hands-on users.- Managed product pages on company web site in addition to other product development tasks. - Managed documentation process for the team, including all project documents, for concurrent projects.

- Developed technically accurate, grammatically correct software guides in the appropriate style for conceptual, referential, and procedural format. - Maintained and edited existing course materials for compatibility with software upgrades.- Collaborated with other members of the development team and technical writing organization throughout projects to resolve reported problems, obtain additional information, and ensure timely reviews. - Installed, worked, and learned about CA products during the courseware development process. - Performed independent research to understand software applications. - Set priorities appropriately and was able to escalate potential issues to the appropriate team members in a timely manner. - Utilized multiple software applications including Adobe FrameMaker, Adobe Acrobat Standard, and Microsoft Office to create effective courseware.

- Reviewed courseware deliverables to ensure adherence to editorial requirements as defined by quality targets and standards documentation.- Enforced CA standards, branding requirements, and the appropriate use of product names and trademarks.- Identified problems, suggested and implemented appropriate solutions, verified corrective actions, and facilitated proactive universal change efforts.- Assisted development teams with meeting the needs of global customers.

Developed technically accurate, grammatically correct software guides in the appropriate style for conceptual, referential, and procedural format. Maintained and edited existing course materials for compatibility with software upgrades.Collaborated with other members of the development team and technical writing organization throughout projects to resolve reported problems, obtain additional information, and ensure timely reviews. Installed, worked, and learned about CA products during the courseware development process. Performed independent research to understand software applications. Set priorities appropriately and was able to escalate potential issues to the appropriate team members in a timely manner. SKILLS Demonstrate proficiency in:Microsoft Word, Visio, PowerPoint, Project, and ExcelAdobe FrameMaker, Acrobat Standard, and PhotoshopMacromedia Dreamweaver