- Strategical planning and coordination over Kumon’s branding in 15 countries across Europe- Strategic conception of marketing activities for the recruitment of both students and new franchise partners- Oversight and management of Marketing agency to deliver on operational goals for Kumon Deutschland in existing and new markets- Planning, monitoring and responsibility for the marketing budget- Operational and disciplinary team management of 4 employees - Performance management and definition of tasks and goals within the team and in coordination with other departments- Management of and active contact with potential franchise partners in Europe in German and English

- Conception, planning, organisation & coordination of mcs' own advertising- Campaign management: development and implementation of short- and long-term marketing and communication plans & development and management of the creative concept, sourcing & selection of articles- Responsible for marketing budget and financial planning- Newsletter: strategic development of both text and visual language, performance analysis- Responsibility of social media channels: Editing (text and visual language) Facebook, LinkedIn, Xing, Twitter- Website administrator, blog entry authoring and editing, performance analysis and strategic development- Event marketing and advertising: conception, planning, organisation and coordination of all trade fair appearances (stand concept, coordination of customers and colleagues on site)- Charity & Events: Decision where and how the mcs is involved and strategic as well as creative management and support- Marketing & supporting coordination of CSR activities- Customer satisfaction analysis; data collection, further development and use to promote proactive decision making- Competition analysis; research and continuous analysis of market factors- Responsibility Corporate Identity, as well as creative & strategic development of the picture, - and writing language- Establishing and maintaining a logical and consistent brand image for the company in all branding and marketing areas and for all advertising materials.- Coordination and management of external partners, as well as overall responsibility for the media, including interviews in the press, on radio and television- Continuous analysis of the efficiency of marketing activities and proactive implementation of all improvement decisions- Representation of the company at various meetings in the social and/or business environment- Supplier Management: Build and maintain positive relationships with marketing partners and suppliers in order to leverage the budget to its best advantage

- Webshop analysis & evaluation of buyer behaviour- Sales support for advertising materials (sourcing, quotation preparation, order processing, reporting) - Project Management: creative concept of a project team in the context of an internal company restructuring- Conception, planning and implementation of a partner survey on the subject of sourcing- Familiarisation & consulting on customer brand control issues - Support conception & coordination of customer projects (internal design contests, competitions, bulk orders)- Advising customers and supporting sales teams in customer campaigns for POS or email campaigns- Development and implementation of communication plans- Customers, Situation-specific Marketing Addressing- Success measurement, use of different analytic tools- Preparation of cost plan and budget plan- Customer analysis- Market analysis (product and process trends)

After finishing with my Bachelor studies, I aimed to gain international experience in the world of Social Media Marketing and Advertisement. The work at Euro Supply Chain Jobs Ltd. not only gave me the opportunity to learn in multitasking and prioritising workload in a busy office; By the daily use of English, I also experienced working and living in another language for several months. Next to being in full charge of the company’s social media channels and its blog, I also gained experience in the following: Researching new business leads and documenting these in the CRM system; Social Media Networking and advertising the job board to potential candidates and Clients; Business Development, client prospection and relationship Building; Company profiling/ mapping utilising a variety of online networking Tools; Dealing with telephone queries and working to tight Deadlines; Being responsible for advertising material (e.g. press releases); Translating marketing material including brochures and price lists; Vetting and uploading of client's supply chain news

After experiencing an internship at a newspaper already, it was interesting to learn the work at a Radio Station. This internship taught me the following: Compilation of different polls; Editorial work (including research for different themes, writing, recording and moderating news); Attending of press conferences; Sound editing

The internship not only gave me the opportunity to work in an international Team and strengthen my english skills by the daily use of the english language, I also name these as my major experiences: Assisting in the preparation for the event “A taste of Spain” on Regent Street (e.g. developing of promotional material; Attending of promotional Events; Assisting in writing press releases, newspaper advertisements and leaflets; Assisting in the creation of presentations for promotional Events; Managing content of Regent Street website

The internship provided me insights and experience in the following: Editorial work including selection of news, research and journalistic writing; Attending of press conferences; Conducting interviews for articles and reports, Managing content of Rheinische Post website