As a part of our management team, I am responsible for the comprehensive topic of go-to-market for the global business unit SAP at Nagarro. That means I am working with various teams to bring our SAP service and product portfolio to our focus and emerging markets. I am looking at ...- coordinating the strategy and advising on how to set up business plans, messaging, demand generation- mitigating risks & supporting the initial steps to gain a competitive advantage- aligning GTM globally to not reinvent the wheel every time and deciding on future markets- stay up to date with SAP’s product strategy with a special focus on SAP S/4HANA Cloud to define and execute relevant tactics to advise our prospects and customers on the specific advantages of clean core, extensibility, and standardization and correlating end-to-end processes. Furthermore, I am heading sales teams responsible for net new names, our own IP and add-ons, as well as sales operations, and SAP licences.

Leading a team of great marketers doing marketing for Nagarro in Germany. Across the years, we have done several brand changes, built a marketing automation framework across SAP and Non-SAP solutions, and went from SAP-centered content marketing, to a portfolio approach showing the broad digital engineering, tech, and product capabilities of Nagarro on the German market – like SAP, Salesforce, GCP, AI-powered testing.To make sure that we are successful, I am focusing on transparency, lots of communication, and a strong alignment with our stakeholders.Within this framework, I am a strong advocate for diversity, corporate responsibility, and holistic approaches (like the Intelligent Enterprise).

As a sales-marketing hybrid I was focusing on demand generation, network establishment, and driving our SAP S/4HANA business onwards. One part of my daily business was planning, implementing, and supervising the execution of push and pull campaings via digital channels and classical tele mainly focusing on SAP S/4HANA. I also took up working on an integrated marketing approach to connect our offerings in various industries and services - with digital campaigns, virtual and in-person events, and content marketing.Within this context, I was also driving the digital selling approach of our organization. Another integral part of my job was managing the various SAP programs we took part in such as Race2Revenue, the Cloud Focus Partner Initiative, and the Intelligent Enterprise; all the while making sure we are establishing Nagarro Allgeier ES as the leading SAP S/4HANA partner on the market.

Working at the intersection between Marketing, Sales, Partner Management, and Business Development, I was very lucky to be able to perform alongside inspiring, creative, and savvy people in the following areas:• Lead generation and nurturing initiatives as well as marketing automation processes• Customer Journey: set up adequate content and assets (webinars, white papers, blog, videos, reference and success stories) • Demand Generation Strategy: conceptualize, implement, and continuously improve integrated product/solution campaigns across all sectors, industries, NNN&IB

As the acting Account Manager, I was responsible for revenue growth and driving our strategy within five different international and operational hubs. • leadership with direct reporting lines both regional and international, with local and virtual teams• establish new and maintain existing relationships with key client stakeholders across several departmens• change management and process optimization • client consulting, escalation management • HR, legal, and budget management responsibilities including to ensure at all time business margins are kept healthy

As project and team manager for a team of 15 performers on average, I was responsible for the operational management of telemarketing services and campaigns in DACH. I established and maintained key customer relations across several departments. In addition, I ensured all client targets were met to the highest quality standards.• Escalation management, SWOT analysis• Campaign strategies• Manage (global) partner campaigns• Prepare and hold Quarterly Business Reviews• Drive innovative concepts: Digital Agent, video selling, continuous approaches• Consultative services: pitches and workshops (How to improve marketing campaigns, campaign set up, and campaign execution)

Assistant for the management of the demand and lead generation team SAP Germany. Assistant for the campaign management.Conceptualization of internal coaching and training.Administrative work such as data analysis, reporting, and allocation.

Tutoring, supervising, and mentoring 1st graders of Friedrich-Ebert-Grundschule, Heidelberg.

Organization of the international conference "TTIP: Hope or Hype? A Look at the Transatlantic Trade and Investment Partnership".

Research assistant for Dr. Anthony Santoro.

Editing for a regional publishing house. I covered the genres historical and crime novels, short stories, and non-fiction historical documentaries about the Mannheim/Heidelberg area.Additionally, I helped designing the covers and organized public readings.

Communication with the town twinnings offices in Simferopol (Ukraine), Cambrige (UK), Montpellier (France), and Kumamoto (Japan). Translations English-German and Russian-German.Organizations of the International Summer Science School and the quinquennial meeting of former Heidelbergians of Jewish faith.