Julia Gonzalez is a Marketing and Partnership Manager at Pushwoosh. They is proficient in French, English and Spanish. Colleagues describe them as "He trabajado con Iuliia Zakharova, que ocupaba el puesto del Online Marketing Manager Spain & LATAM durante más de 3 años. Sólo puedo tener palabras y motivos de recomendación por el excelente trabajo realizado por Iuliia durante este tiempo. Su implicación, su profesionalidad, su trabajo en equipo y sus resultados le hacen merecedora de cualquier puesto que se adecue a sus cualidades y aptitudes. Durante este tiempo hemos elaborado proyectos que han supuesto un crecimiento espectacular para la región para la que trabajábamos, en especial un evento: "Ecommerce Conf 2020", donde Iuliia se encargó de la confección y coordinación de todo el evento (desde planeación de la conferencia hasta seguimiento de los leads), así como de la producción y postproducción, consiguiendo unos resultados sorprendentes y siendo Trending Topic en España, en varias ciudades españolas y varios países de Latinoamérica. " and "I had a pleasure to work with Julia when she was a marketer for the Iberoamerican region and see how she is involved and love what she is doing. She is in love in the IA region, people’s mentality and Spanish language. She is ready and open to do different types of activities, and she is a multitasking professional. Excellent communication skills and perfect English/Spanish. Julia is a data-driven marketer with an analytical approach but also gut feeling for potentially successful cases. Motivated, hard worker and extremely nice person"
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Marketing And Partnership ManagerPushwooshMexico -
Marketing & Partnership ManagerPushwoosh Aug 2021 - PresentWashington, United States- Strategic planning & execution of marketing campaigns aimed at lead generation & brand awareness- Market research & competitive analysis for the world expansion of the brand- Partner management: building long-term relations with brands, experts & influencers in the mobile industry- Management of the external agencies providing marketing services for the brand- Planning & execution of regular email & social media campaigns- Setting up automatic email flows for lead nurturing with the Pushwoosh Customer Journey tool- PR campaigns- Synchronization with the Sales & Product teams, aligning sales, marketing & product processes to foster business growth- Marketing analytics to reveal growth opportunities -
Affiliate Marketing ManagerYellow Images Oct 2020 - Aug 2021Vancouver, British Columbia, Canada- Search & recruitment of new affiliates through various social channels, marketplaces, search engines, etc.- Re-engagement of inactive affiliates and establishment of long-term, effective relationships with performing affiliates (constant communication and support, joint campaigns)- Personal recommendations & feedback to affiliate partners to increase sales- Affiliate program revision & generation of ideas for improvement (content, positioning, and promotion strategy)- Regular affiliate marketing analytics & reporting -
Online Marketing Manager, Spain & LatamSemrush Aug 2017 - Jul 2020- Brand awareness management (incl. brand & product mentions), analysis and optimization of the online presence of the company in the Hispanic world- New niches & market segments investigation, new opportunities research for the brand expansion in the region- Influence marketing: building mutually beneficial long-term partnerships with the local SEO & Digital marketing experts, bloggers, opinion leaders, educational partners- Digital content creation: video content, webinars, studies, infographics, surveys, articles, etc., aimed at engaging customers, converting & driving sales- Social Media Management: regular monitoring of the regional SMM channels, content distribution, support of the product promotions & campaigns, prize draws, events coverage, paid ads- Competitive research to adapt the marketing strategy in the region- Evaluation of the strategy effectiveness, analysis of the results of the campaigns & channels- Marketing strategy KPIs definition & Reporting of the team results -
Marketing Communications, Iberia RegionVeeam Software Jul 2015 - Aug 2017- Driving local marketing communications strategy (IBERIA region): project management, email marketing (Marketo)- Planning and implementing all marketing & product communications activities: product releases, online & offline events (Landing pages, invitations, confirmations, follow ups, social media coverage), newsletters- Building and measuring the tangible and intangible return on marketing communicationscampaigns (A/B tests)- Market and customer research data (lead generation, lead nurturing)- Social media management (generating, editing, publishing daily content) -
Corporate Communications SpecialistSiemens Mar 2015 - Jun 2015Company’s brand management, planification and implementation of corporate communications, cooperation with PR agencies, distribution of news releases, organisation of the new factory Opening Ceremony.
Julia Gonzalez Education Details
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International Marketing -
Political Science And Government
Frequently Asked Questions about Julia Gonzalez
What company does Julia Gonzalez work for?
Julia Gonzalez works for Pushwoosh
What is Julia Gonzalez's role at the current company?
Julia Gonzalez's current role is Marketing and Partnership Manager.
What schools did Julia Gonzalez attend?
Julia Gonzalez attended Universidad De Montevideo, Sciences Po.
Who are Julia Gonzalez's colleagues?
Julia Gonzalez's colleagues are Anton Kaizer, Andrei Kiselev, Dina Manzhikova, Roman Dubatov, Slav Novolotskiy, Стас Иванкевич, Kirill Konev.
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