Independent Brand Strategy Consultant
CurrentIn 2022 I established my own consultancy leading the development of brand strategy and positioning for brands ranging from Fortune 500 companies to early-stage startups.Services: – Brand strategy– Positioning– Brand Architecture– Naming– Messaging and Tone of Voice– Brand Activation and RolloutRecent highlights: – Brand strategy for a new regenerative retail company– Brand strategy and activation for a 1B+ business– Creative campaign development for an international food business– Experience strategy for a major tech company– Talent brand platform for a global manufacturing company– Brand and content strategy for startups in AEC, e-commerce and education– Brand narrative and positioning– Brand positioning for a new campus of a large university– Brand architecture, positioning and naming for a new Hold Co.