Julia Connell Email & Phone Number

Greenville, South Carolina, US

As the integrator and right-hand to the CEO, I help turn the company's big vision into reality. I'm the wearer of many hats and the go-to for making sure all the moving parts work together. Whether it’s strategizing, problem-solving, or just making sure things stay on track, I’ve got a clear sense of where we’re headed and how to get us there. Wrangling.

Partnered with MOB Beauty founders to launch the innovative clean, vegan, sustainable makeup brand via DTC at www.mobbeauty.com. Advised on digital strategy, site experience, site optimizations, and overall growth strategy as the "right hand" to the Chief Brand Officer and Co-Founder. After a decade in eCommerce, I left this incredible brand and team to.

Vista, CA, US

Led eCommerce sales and global digital strategy for rapidly growing professional skincare brand. Supported an outstanding team in generating triple digital sales growth through D2C business (MyNuFACE.com) and partnerships with all third-party eCommerce accounts (wholesale) including Amazon, Sephora, REVOLVE, Net-A-Porter, Skinstore, and Dermstore. Led paid.

Vista, CA, US

Developed global digital strategy for leading luxury beauty brand distributed domestically and internationally through MyNuFACE.com, major retailers/etailers/marketplaces, direct response TV (DRTV), and professional aestheticians/spas with the goals of brand and revenue growth. Led domestic D2C & eCommerce sales teams generating remarkable growth with.

Vista, CA, US

Drove the digital marketing & ecommerce strategy for leading luxury beauty brand distributed domestically and internationally through www.myNuFACE.com, major retailers/etailers, direct response TV (DRTV), and professional skincare providers with the goals of brand and revenue growth.

San Diego, CA, US

• Led a 13-person team in executing cross-channel acquisition strategies to drive annual revenue growth across web and retail.
• Managed agency partnerships for data-driven acquisition campaigns, resulting in significant market share increases.
• Developed seasonal marketing campaigns and go-to-market plans for new product launches, overseeing creative execution across various channels.

Ontario, California, US

• Hired to restore retail and product marketing/advertising initiatives for the outdoor living retail chain with 40 stores across the US. Responsibilities included all aspects of traditional retail marketing (promotional.
• Developed comprehensive retail marketing strategies using blends of TV, radio, email, social, and direct mail to boost Barbeques Galore revenue by 30% in 13 months.
• Implemented data capture and CRM systems enabling segmentation and measurement of marketing efforts to
• Implemented an email marketing strategy that generated $610,000 in revenue during year one from a database of 47,000; the first time such efforts had proven successful for the company
• Applied measurement metrics to every aspect of advertising and outreach to build a baseline upon which marketing planning and media placement were decided in the future

• Conducted market research on potential investment targets for Cornerstone Corporate Partners, a business advisory organization providing strategic and operational consulting support to private equity funds and their.
• Provided analysis on market sizing, economic trends, competitive landscape, and segment growth opportunities to aid in the search and qualifying of investment targets in such industries as staffing and physical.
• Personally initiated and completed additional projects working with such organizations as Community Housing Works and Centre City Properties. Projects entailed website redesign, development of online marketing plans.

Paris, Idf, FR

• Used custom and syndicated market research to profile customers, then developed positioning and branding strategies for each mall property, which is guiding billions of dollars in development, marketing, and leasing.
• Produced a $1 million communication campaign (online marketing, print, direct mail, events, promotions, public relations) for the UTC shopping center redevelopment (La Jolla, CA) resulting in widespread support and.
• Launched Westfield’s prototype website, managed associated email marketing campaign and social media marketing tools to garner support for development projects. Efforts resulted in companywide adoption and $100,000+ in.

Paris, Idf, FR

• Responsible for generating advertising revenue and executing annual marketing plan to increase awareness, traffic and sales for a regional retail center with more than 10 million annual customers and 180 retailers.
• Launched “mall as media” advertising platform and grew revenue from $80,000 to $200,000 over a 12-month period by developing relationships with local businesses and creating new revenue concepts
• Analyzed market research and industry trends to design advertising campaigns, purchase media and create promotions that increased visitation and retail sales by 5-7%
• Planned and managed the grand opening of a JCPenney department store and 18 specialty stores that increased center traffic by 8% and exceeded revenue goals by $1 million during the first 6-months

Paris, Idf, FR

• Supported 11 regional malls with recruiting, hiring and training customer service staff as well as production of events and promotions that generated traffic, increased retail sales and secured partnership revenue.
• Forged relationships with national companies such as Coca-Cola, Paramount Productions and Sea World resulting in more than $100,000 in annual revenue through events and advertising
• Managed the promotion plan for a $40 million expansion at Westfield Parkway in El Cajon, CA and was promoted to marketing director shortly thereafter

Launched my career in product promotions. Contracted as a local promoter working primarily with Proctor & Gamble personal and household brands as well as PepsiCo's line of sports drinks and snack foods. Planned venues and interacted with target customers to create interest in the product and influence purchasing.