Julia Fertig, Msc. Email & Phone Number

Santa Catarina, Brazil

Manage a team of 13. 3 differents squads: Product Marketing, Demand Generation, Growth and Sales Ops. Making the way with a multidisciplinary team, working with developers, UX/UI designers, videomakers, motion designers, content creators, product marketers, digital marketers, social media and sales ops experts.Responsible for the driving force behind getting products to market, being the voices of the customer, masterminds of messaging, enablers of sales, accelerators of adoption and generation of demand. As a team, we act in several stages of the product marketing: Discover, Strategize, Define, Get set and Grow. Also, we work together mostly with Product, Sales and Marketing Teams.The main activities areProduct Marketing Squad:Product positioning and messagingManaging product launchesCreating sales enablementCustomer and marketing researchStorytellingContent marketingOnboarding customersProduct roadmap planningDemand Generation Squad:WebinarsInbound MarketingSales OpsSEM SEOAmong Others

Responsible for the process of bringing the Code7 products (Sendfy, Boteria, Omni, PBX, Voicebots, among others) to market and drive its success. Focused on understanding and marketing to customers, drive demand and usage of the product.Coordinator of a multidisciplinary team, making the way with developers, UX/UI designers, videomakers and product marketers.

Florianópolis, Santa Catarina

Code7 is the Connvert Group's technology division, a strategic group specialized in end-to-end solutions for consumer relationship and engagement, controller of Code7 and FLEX BPO.Code7 was born from the union of leading skills and technologies in relationship management, consolidating the usage codes of three different companies (xLab, Zaas and Ayty) to create the most complete solution platform on the market.We are specialists in Customer Relationship and Engagement. We were born to design the future of relationships between companies and consumers, and to create codes that will make our communication better, easier, more truthful and humane.

Instructor at Product Marketing Bootcamp at How Education.Responsible for:- Create the course program and content;- Content curatorship;- Correct and give feedback on tests;- final case evaluation.

Product Marketing Mentor, working with 1:1 meetings. 100% personalized for the professional's needs. Discussing about the professional moment in the career, exchange of content, theory, practices, frameworks, tips and support.

Florianópolis, Santa Catarina

In my role as an Innovation Projects Analyst I work at xLab, the Innovation Laboratory of Flex Intelligent Relationships, in which I’ve been a part since the beginning. My projects involved AI, omnichannel, data science applications and customer experience methodologies.Over time and as xLab processes matured, I developed, integrated and tested a number of initiatives and projects that are helping to make Flex a leader in industry innovations (Voice to Digital, Language Lab, Boleto and Voucher Digital, ChatBots for sales, service, questions, document delivery, among many others,) and HR solutions (such as Yaky). Through my projects I was directly involved in creating a tool that is recovering more than R$ 1 million per month in the collection area and saving millions through cost reduction. Also, I am involved as a Product Owner of Yaky, with efforts of product development and launching a new solution into the market. Flex is one of the most innovative companies in Brazil and the fifth largest company in its sector and serves large clients, leaders of its segments.

Worked as a consultant for Social Media management, Digital Marketing strategies and graphic content production for brand disclosures.

Rodovia Sc401 S/N Cia Acate Primavera Sala 27 Florianópolis, Sc 88050000 Brasil

I was solely responsible for all defining and executing all marketing strategies, both traditional and digital.DRESSLER is a company specializing in accounting, tax, finance, payroll and business registration services for energy, oil and gas, infrastructure, construction and service industries.

Esag Kids’ purpose was encouraging children in need, preferably in the age group of 8-12 years, to develop skills related to financial management, as well as entrepreneurship and innovation. Project participants are encouraged to present economically viable and cost-effective business models. The main objective was to teach the children important concepts in the areas of administration and economics. With the ultimate goal of training new leaders to adapt to changing social and economic demands, applying sustainable development, the ESAG Kids project was pioneer in implementing this proposal at the School of Business Administration (ESAG).

Assist students in understanding the concepts studied in the classroom and solving exercises, as well as preparing video lessons about the subjects.

Worked with design and client teams, building projects and requirements. Created promotional materials and organized events.

Assist students in understanding the concepts studied in the classroom and in solving exercises, as well as preparing teaching material for students.

Master'S Degree In Business Administration, Digital Transformation

It's main objective is to study, under the strategic bias, what is digital transformation, how organizational culture can be a lever.

Course, Digital Marketing Strategies, 10

Dynamic and interactive classes, with content exposition, extremely current cases, encouragement and debates. The course was attended.

Nanodegree, Marketing Digital

Learnt to create marketing content, use social media to amplify message, make content discoverable in search, run Ads campaigns.

Bachelor Of Business Administration - Bba, Business Administration And Management, General, 9

Activities and Societies: Math and statistic monitoring. Extension of the research Esag Kids fellowship.