Julia Greenberg

Julia Greenberg Email and Phone Number

Marketing Manager at The Walt Disney Company @ The Walt Disney Company
Julia Greenberg's Location
Los Angeles, California, United States, United States
Julia Greenberg's Contact Details
About Julia Greenberg

Marketer with experience in brand management and general management. Experience leading top brands across diverse categories from automotive to beauty and personal care to entertainment. Skilled in developing integrated marketing communications leveraging social media, digital, search, and email marketing . Strong analytical skills and coursework in customer analytics, retailer analytics and predictive modeling. Strong marketing professional with a Master of Business Administration (M.B.A.) focused in Marketing/Marketing Management/Management & Organizations from Kellogg School of Management and a B.A. degree in Economics from Stanford University.Experience in:-Marketing strategy-Campaign development and integrated marketing communication-Creative development-Digital marketing and social media-Email marketing-Agency management-Cross-functional leadership and project management-Developing KPIs and measuring performance-Marketing research and analyticsIndustry Experience:-Entertainment-Consumer packaged goods-Automotive-Beauty, cosmetics and personal care-Insurance, financial services

Julia Greenberg's Current Company Details
The Walt Disney Company

The Walt Disney Company

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Marketing Manager at The Walt Disney Company
Julia Greenberg Work Experience Details
  • The Walt Disney Company
    Marketing Manager
    The Walt Disney Company Aug 2017 - Present
    Burbank, Ca, Us
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  • Neutrogena Corporation, A Johnson & Johnson Company
    Associate Brand Manager
    Neutrogena Corporation, A Johnson & Johnson Company Aug 2016 - Aug 2017
    New Brunswick, Nj, Us
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  • Toyota Usa
    Brand Marketing & Communications - Alternative Technology Vehicles (Fuel Cell, Prius Phv)
    Toyota Usa Aug 2015 - Aug 2016
    Plano, Tx, Us
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  • Toyota Usa
    Marketing Graduate Management Associate
    Toyota Usa Aug 2014 - Aug 2015
    Plano, Tx, Us
    Gain experience across the Toyota marketing organization rotating on marketing assignments across the company, including national media and vehicle marketing and communications.
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  • Toyota Usa
    Marketing Mba Summer Intern
    Toyota Usa Jun 2013 - Sep 2013
    Plano, Tx, Us
    • Recommended a mobile strategy to increase brand awareness in target market by 20% with a $5M budget reallocation based on deep dive into Nielsen data, analysis of past campaign metrics, millennial consumer research and competitive landscape. Presented to VP of Scion.• Managed collaboration with two agency partners to generate creative assets for Scion’s brand banner ad integrated marketing campaign from creative brief to development.• Led a team of 11 in organizing Scion’s marketing innovation conference and presented an overview of competitive intelligence to the Scion division, vendor, and agency partners.• Developed a marketing communication plan in coordination with cross-functional partners.
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  • Deloitte Consulting
    Dcip Summer Associate - Consulting
    Deloitte Consulting Jul 2012 - Aug 2012
    Worldwide, Oo
    • Developed an internal multi-channel brand reputation strategy and presented to Partners.• Designed focus group content and analyzed survey findings, integrating results to implement an effective change management approach.
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  • Farmers Insurance
    Product Management
    Farmers Insurance Oct 2009 - Jul 2012
    Woodland Hills, Ca, Us
    • Managed $1.5B P&L for auto insurance achieving revenue growth and profitability within the product line • Adapted new pricing programs and product enhancements, increasing revenue year-over-year through enhanced segmentation and market trend analysis.• Grew sales by enhancing cooperation with field leaders of internal and external distribution channels.• Led creation of a new companywide zip code pricing tool to enable managers across all states to react to changes in loss experience.• Worked on integration of an acquired competitor, evaluating and altering pricing strategy and product offerings to gain market share, avoid cannibalization and drive incremental sales.• Implemented departmental process improvements as part of internal advisory team.
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Julia Greenberg Skills

Strategy Competitive Analysis Leadership Product Management Management Marketing Marketing Strategy Market Research Marketing Communications Product Development Analytics Cross Functional Team Leadership Process Improvement Pricing Segmentation Market Analysis Analysis Business Strategy Program Management Sales Business Development Data Analysis Management Consulting Pricing Strategy Strategic Partnerships Strategic Planning Project Management Integrated Marketing Advertising Product Marketing Email Marketing Social Media Marketing Customer Analysis Product Innovation Brand Management Brand Advertising

Julia Greenberg Education Details

  • Stanford University
    Stanford University
    Economics
  • Northwestern University - Kellogg School Of Management
    Northwestern University - Kellogg School Of Management
    Marketing/Marketing Management/Management & Organizations

Frequently Asked Questions about Julia Greenberg

What company does Julia Greenberg work for?

Julia Greenberg works for The Walt Disney Company

What is Julia Greenberg's role at the current company?

Julia Greenberg's current role is Marketing Manager at The Walt Disney Company.

What is Julia Greenberg's email address?

Julia Greenberg's email address is ju****@****ord.edu

What schools did Julia Greenberg attend?

Julia Greenberg attended Stanford University, Northwestern University - Kellogg School Of Management.

What skills is Julia Greenberg known for?

Julia Greenberg has skills like Strategy, Competitive Analysis, Leadership, Product Management, Management, Marketing, Marketing Strategy, Market Research, Marketing Communications, Product Development, Analytics, Cross Functional Team Leadership.

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