Hasbro has over 1900 brands, is one of the world’s largest games company (across all games formats) and the 3rd biggest and fastest growing attractions business globally. The promotions and partnerships team represents Hasbro's own rights for our entertainment brands; partnering with brands, sponsors, licensees and advertisers across all sectors including Auto, FMCG, F&B, Travel & Hospitality, QSR, Tech, Telco, Insurance, Finance and Banking to create cut through marketing campaigns, experiences and programmes for fans of all ages everywhere.Our entertainment brands include Transformers, Monopoly, Dungeons & Dragons, Nerf, Peppa Pig, Furby, Play-doh, My Little Pony, Power Rangers, Hasbro Games (Cluedo, Trivial Pursuit, Twister, Risk, Connect 4 etc), Magic the Gathering, PJ Masks and Littlest Pet Shop. We deliver amazing experiences across attractions, games, content and toys.We are licensing department and ran over 150 partnership programmes in 2023 including the much loved McDonalds Monopoly, delivering astonishing sales uplift for partners, increased retail space and earned media as well as spreading alot of joy and fun!

One of the founding team to develop Sky’s award winning loyalty programme Sky VIP. Managing obo Sky many of their partnerships across arts, culture, sport and entertainment. Programming bespoke experiences and events with leading arts, theatre, festivals,sport and cultural institutions and global A List talent for customer VIP experiences; getting people closer to the content they love.

Buena Vista International - Emea (London) then Australia (APAC)