Marketing Assistant
Current- Designing graphics for social media posts based on pre-structured brand pillars (i.e. community outreach, education, volunteer spotlighting, etc.)- Copywriting engaging social media posts to accompany graphics that include condensed, relevant information as well as a call to action for the viewer- Planning and managing the social media content calendar to ensure consistent and effective brand presence online, while making adjustments when necessary- Meta business analytics have increased overall since beginning this position. In one month: - Content interactions were up 508% - Link clicks were up 160% - Reach were up 159% - Impressions were up 95%