Julian Bocanegra Email and Phone Number
Julian Bocanegra work email
- Valid
Julian Bocanegra personal email
I am a trusted and reliable business partner and revenue marketer focused on helping clients find the best technology solutions for their needs. I want to walk with them in their journey to grow and transform their businesses. I’m an entrepreneur, always looking for new challenges and opportunities while developing a successful career in the IT Industry, leading teams to success. I’m committed to Revenue Marketing, Business Development, Sales, Cloud Technology for Business Transformation, and Demand Generation for Pipeline Generation.My background as an Entrepreneur, Co-founder, and Sales Business Development at BOMO Consulting as well as my 11 years working at Oracle, allows me to understand customers, why they buy, and how Cloud services enable them to achieve their goals. I have the experience to identify new business opportunities in order to generate pipeline and revenue, improve profitability and help the business grow. I have developed strong skills in planning and executing revenue marketing tactics, researching multichannel leads, generating pipeline, negotiating and closing deals, working cross-functionally and across geographies and industries, and establishing relationships with potential clients, stakeholders, sales executives, and senior management. In Oracle, I lead and manage large-scale transformational projects, programs, and initiatives that help Oracle Marketing and Sales to market and sell more effectively, with multiple roles across Marketing, Business Operations, Demand Generation, and Business Development supporting Marketing leaders, Sales Professionals, Business Development Consultants and Pre-Sales Professionals, to improve their productivity and achieve their pipeline goals. As a Professor of Disruptive Technology Management and 4.0 Technologies at the International School of Economic and Administrative Sciences (EICEA), at La Sabana University, I have an extensive and constantly up-to-date understanding of new technologies, the impact they have on the world, and why they are important for business innovation, collaboration, and strategy. Sharing knowledge by giving back to my hometown University and being able to shape the future of young talented and future leaders is something that I’m very proud of and that makes me feel accomplished and fulfilled.Skills: Oracle, Genesys, Salesforce, AWS, Google, Microsoft, HubSpot, Zoho, Oddo, WordPress, Shopify, B2B, B2C, ABM, Ecommerce, Analytics, Marketing Ops, Sales Ops, Business Development, Integrated Marketing, Design Thinking, Demand Generation, Power BI, Tableau, Cloud
Genesys
View- Website:
- genesys.com
- Employees:
- 1
-
Latam Senior Manager, Spanish Integrated Marketing Team Mexico, Nola And SolaGenesys Feb 2024 - PresentMenlo Park, Ca, UsLead the Marketing Strategy for the LATAM Spanish Integrated Marketing Team. Mexico, NOLA and SOLA- Digital Demand Generation- Regional Campaigns- Partner Marketing- Field Marketing Alignment- ABM / ABE Strategy- Pipeline Generation / CRO alligment - Marketing Operations and Analytics
-
Latam Senior Manager, Digital Revenue Marketing And Demand GenerationGenesys May 2021 - Feb 2024Menlo Park, Ca, UsLead the Digital Revenue Marketing, Marketing Operations, and Analytics Team for Genesys Marketing in LATAM, responsible for Demand Generation strategies for Genesys Cloud Portfolio positioning Experience as a Service in the market. Cloud Contact Center (CCaaS), Customer Experience (CX), and Employee Experience (EX), executing Inbound and Outbound campaigns across Digital Channels: Physical and Digital Events, Paid Social, Paid Search SEM, Paid Media, Display, Content Syndication, Web and SEO, Email Marketing, Inbound Chat, Inbound Phone, and Review Sites. • Generate Leads (MQLs), Opportunities, and Pipeline for the Marketing and Sales organization.• Plan Integrated Marketing Campaigns across Digital Multi-channel strategies.• Improve Mktg and Sales alignment through cross-functional and cross-regional Team collaboration. • Lead Agency Management processes and framework.• Provide ongoing Marketing Operations & Analytics support.• Oversee Budget Management for Digital smart investments to generate Revenue.
-
Head Of Sales And Business DevelopmentBomo Business Consulting Jan 2018 - PresentI help people, customers, businesses, and organizations to grow and transform thought selling and adopting new technologies.• Responsible for planning and defining sales and commercial strategic goals.• Manage and offer Cloud Technology portfolio for Business Transformation (ERP, EPM, SCM, HCM, CX CRM, eCommerce)• Identify new business opportunities in order to generate revenue, improve profitability and help the business grow.• Nurture, sell and develop existing customers across Central & Latin America, Canada, and the USA.• Plan and execute marketing tactics, researching multichannel leads, generating pipeline, and negotiating & closing deals.• Improve conversion to effective won deals by implementing Cloud Technology. • Work with cross-functional teams and across geographies and industries.• Establish relationships with potential clients and stakeholders, sales executives, and senior management.• Create KPIs Dashboards to monitor the entire end to end Marketing, Demand Gen and Commercial Sales processes.
-
Professor Of Technology Management 4.0Universidad De La Sabana May 2019 - Jan 2022Chía, Cundinamarca, CoProfessor of Disruptive Technology Management at Universidad De La Sabana under the International School of Economic and Administrative Sciences (EICEA) on Industrial Revolution 4.0, Internet Of Things (IoT), Artificial Intelligence (AI), Blockchain, Machine Learning, Digital Marketing & Collaborative Tools and its direct impact on the Business Strategy. -
Global Sales Process Manager, Business Development And Demand Generation - Lad & Gbus.Oracle Jul 2019 - May 2021Austin, Texas, Us• Support Sales organizations to improve productivity and a high-quality pipeline.• Lead in large-scale transformational projects, programs, and initiatives that help Oracle Sales to sell more effectively. • Manage Sales tools and processes for Demand Gen and Business Development across LAD and the Global Business Units.• Alling Marketing and Sales Plays with inbound and outbound activities across LOBs and Regions.• Develop Business Intelligence Dashboards to support Executive and Operational decision-making processes. -
Global Marketing Operations And Lead Management Advisor - Lad, Gbus, Linux & Ovm And MysqlOracle Aug 2016 - Jul 2019Austin, Texas, UsOracle Corporate Marketing and Sales Business Operations and Lead Management Advisor, overseeing day to day Operations of the Marketing Organization, providing monitoring, development, mentoring and coaching on Lead Management, Global Demand Generation and Lead Flow Processes, Business Intelligence and Global Marketing and Sales enablement for cross functional alignment and Pipeline and Revenue Growth with main responsibilities over the LAD Region, The Global Business Units (GBUs), the Converged Infrastructure and Open Cloud Organization and MySQL Global Organization.1. Oversee Global Machine Learning Lead Scoring Model implementation for High Quality Lead Management to Sales.2. Super User and Corporate Team member for Next Generation Modern Marketing and Sales Tools Roll Out for the Global Marketing and Oracle Digital Organization.3. Lead Management and SiriusDecisions Demand Generation Waterfall implementation for complete end to end Demand Gen processes monitoring.4. Global Marketing and Sales Operations trainer and evangelizer for Corporate Best Practices for Modern Marketing and Sales.5. Internal Customer Success Management and Relationship Management from Corporate Marketing to Regional and Local Marketing and Sales Teams on Digital Transformation and Modern Marketing and Sales.6. Responsible for ongoing monitoring, KPIs and Performance Reviews building strong relationships with Key Strategy leaders.
-
Marketing Lead Advisor - Global Business Units And Oracle Linux & OvmOracle May 2015 - Aug 2016Austin, Texas, UsExpanded my previous role to the Global Oracle Linux & OVM Organization.1. Relationship Management for the Linux and OVM Organization, advising directly the VP of Converged Infrastructure Marketing, the Head of Linux and OVM Marketing, the Global Sales Operations Director of Linux and OVM and the Global VP of Sales for Linux and OVM around Digital Transformation, Marketing and Sales Business Operations and Oracle Marketing and Sales Business Processes, Systems and Corporate Best Practices.2. Marketing and Sales Business Operations meeting leader, implementing Automated Marketing Processes, Nurture Campaigns Flow Set Up, SiriusDecisions Demand Waterfall, Oracle Sales Cloud Territories for Automated Lead Assignment and Operational Excellence and Executive Business Intelligence Strategy.3. Influenced improvements in Marketing Qualified Leads (MQLs) by 60% and Lead Flow Speed to Sales for Lead progression in less than 2 days, driving Lead Expiration down to 2% and Sales Acceptance up to 90%.
-
Marketing Lead Advisor - Global Business UnitsOracle Sep 2011 - May 2015Austin, Texas, UsMarketing Lead Advisor supporting the Global Business Units (GBUs: Financial Services, Insurance, Health Sciences, Utilities, Retail, Primavera, Communications and Hospitality).1. Launched new monitoring processes on Global Marketing Campaigns around Demand Generation Waterfall from Responses and Marketing Qualified Leads to actual Business Opportunities.2. Achieved Global Lead Flow troubleshooting on Marketing Campaigns, driving Lead Expiration Rates from 75% down to less than 20% and Sales Acceptance Rates up to 70%.3. Implemented a Global Training Plan on Oracle Marketing and Sales Business Processes and Systems for 9 Business Units with over 500+ people including Executives and Marketing and Sales Teams.4. Designed the GBU Business Intelligence Strategy providing Executive Dashboards with Metrics and KPIs for Presidents, Vice Presidents, Directors and Marketing & Sales Managers and Teams.5. Influenced Marketing and Sales Organization engagement and alignment by leading cross functional weekly and monthly meetings, working as a bridge in building up relationships across both Organizations.6. Improved and optimized GBU Oracle Marketing processes by advising on key Oracle projects such as Modern Marketing Transformation, Eloqua Lead Suppression Rules, GBU Industry Lead Scoring Model implementation and GBU Acquisitions.7. Provided Lead Flow support to Oracle Acquisitions, helping to achieve Operational Integration. (Micros, Textura, OPower).
-
Senior Business Intelligence AnalystOracle Nov 2009 - Sep 2011Austin, Texas, Us1. Team Leader of a 5 cross functional Business Intelligence Team in Colombia.2. Implemented Global BI Strategy by developing a complete set of Marketing Intelligence Reports and Dashboards for Executives, improving decision-making processes at all levels.3. Redesigned the "Management Pack". An Executive Dashboard and KPIs to monitor Oracle Marketing End to End processes.4. Managed 5 new Business Analysis and Researches on specific KPIs around Oracle products, identifying Monthly Trends, Year To Year and Year to Quarter Comparisons that supported Planning, Execution, Control and Forecasting processes and other short and long term Business Objectives.
-
Co-Founder, Head Of Ecommerce, Technology And Digital MarketingFennecs Nov 2016 - Jul 2020Head of Technology, E-commerce, Business Intelligence and Digital Marketing & Marketing Performance strategy, managing Digital Team and responsible for the Monthly and Annual Budget as well as the Digital Pipeline and Revenue for the Business.Colombian born and ecommerce eyewear and sunglasess companywww.fennecs.com.co
Julian Bocanegra Skills
Julian Bocanegra Education Details
-
Macquarie UniversityInformation Systems And Technologies -
Universidad De La SabanaInternational Business Administration
Frequently Asked Questions about Julian Bocanegra
What company does Julian Bocanegra work for?
Julian Bocanegra works for Genesys
What is Julian Bocanegra's role at the current company?
Julian Bocanegra's current role is LATAM Sr. Manager @ Genesys | B2B Revenue Marketing, ABM Demand Gen, CRO | CX, EX, AI, Data | Experience Orchestration.
What is Julian Bocanegra's email address?
Julian Bocanegra's email address is ju****@****cle.com
What schools did Julian Bocanegra attend?
Julian Bocanegra attended Macquarie University, Universidad De La Sabana.
What skills is Julian Bocanegra known for?
Julian Bocanegra has skills like Business Intelligence, Business Analysis, Crm, Project Management, Marketing, Analysis, Customer Relationship Management, Program Management, Process Improvement, Business Process, Digital Marketing, Analytical Skills.
Who are Julian Bocanegra's colleagues?
Julian Bocanegra's colleagues are David Hahn, Jamie Libow, Lori Newton, Max Bjornson, Mitchell Mason, Jonathan Maez, Rajee Poudyal.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial