Julia Shalet

Julia Shalet Email and Phone Number

Product Doctor- moving ideas forward. Acclaimed innovator, product & innovation consultant, ideas researcher, trainer, lecturer at UCL & award-winning author of "The Really Good Idea Test" (pub. Pearson) @ Product Doctor
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London, England, United Kingdom, United Kingdom
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About Julia Shalet

My top 10 highlights:1. My book, The Really Good Idea Test, was published by Pearson, won an Axiom Business Book Award in 2021, was on the WHSmith recommended list, translated into German (2022, Wiley) & Chinese (2023)2. My 7 steps (from The Really Good Idea Test) are part of the core syllabus in undergraduate & post-graduate programs including at UCL & University of Kent) & have also been adopted by many innovative product teams up & down the country.3. I was part of a 2018 award-winning team at a FTSE100 for an international innovation culture changing programme where I trained & certified 100 product coaches across the organisation 4. I have created & delivered product, marketing & innovation seminars & courses since 2012 for PhDs, masters & degree students nationwide. I am a senior lecturer & module leader at UCL & Kent universities. 5. I directed the UK's award winning largest empty shops project at Brixton Village which is now one of London’s top hot spots. 6. I was called a “New Radical” by the Guardian and Observer and was interviewed on BBC Radio 4 & BBC Inside Out in 2009. Techcrunch & The Guardian raved about my "entertaining and insightful" live conference teen panels. I was also named as one of Harper’s Bazaar Top Entrepreneurs under 40 in 2007 for generating first revenues for an early Web 2.0 funded startup called "Weeworld" (Home of the WeeMees)7. My campaigns were acclaimed by mobile industry press as "the most innovative" and they took T-Mobile UK to market leadership position for picture messaging in 20048. I was responsible at T-Mobile UK for a few firsts: launching the first Blackberry, being the first to activate Shazam in the UK & designing the first bundled price plans 9. I delivered £millions cost savings for a mobile operator through process re-engineering & product killing!10. I design & deliver training in Product & Innovation for professionals at the Chartered Institute of Marketing (CIM)

Julia Shalet's Current Company Details
Product Doctor

Product Doctor

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Product Doctor- moving ideas forward. Acclaimed innovator, product & innovation consultant, ideas researcher, trainer, lecturer at UCL & award-winning author of "The Really Good Idea Test" (pub. Pearson)
Website:
productdoctor.co.uk
Employees:
1
Julia Shalet Work Experience Details
  • Product Doctor
    Managing Director
    Product Doctor Dec 2005 - Present
    London
    As Product Doctor, I help people to move ideas forward, starting by helping to answer the question "Is your idea worth pursuing?"Through training, coaching, workshops and qualitative research, I have helped innovators across a broad range of sectors move forward with confidence to build meaningful brands, propositions, products, features, roadmaps, processes and experiences. My business clients come from a broad range of areas from health to fashion, music to telecoms, education to urban communities and beyond. I work with organisations of all sizes - small to large - my client list includes Virgin Media O2, Landmark, Lambeth Council, Notonthehighstreet.com, World First, Pearson and Samsung. I also design and run product & innovation seminars for professionals, PhDs, Masters & Degree students nationwide. I am a senior lecturer & module leader at UCL & Kent, and I have worked with many universities including Queen Mary, Surrey, Sussex, Southampton, Glasgow, Herts, Open University, Kent & Oxford. I am a Course Director at Skillfluence & CIM (Chartered Institute of Marketing) where I help professionals with their product & innovation challenges. With over 20 years experience supporting innovating corporates, start-ups & the third sector, I promote a hands-on, practical, efficient and people-centred approach. Approaches are highly be-spoked and workshops are designed for high levels of interaction where participants apply learning to their real life products throughout and also have some fun along the way. Based on over 20 years experience, I created a 7 step test which I share in The Really Good Idea Test, my Axiom-award winning book, published by Pearson & also in German by Wiley. You can find me at www.productdoctor.co.uk.
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  • Ucl
    Innovation Course Director & Masters Module Leader At Ucl
    Ucl May 2012 - Present
    London, United Kingdom
    I lecture on Product, Marketing, Innovation, "DIY Market Research for Your Project" & run a module for Telecoms Masters students on People, Innovation Management & Organisational Development. 2012 - 2016- Designed, branded and delivered a unique new-style CPD training programme at UCL backed also by Cisco & Mobile Monday London- Tutored on the programme in Idea Testing and Product Development- Recruited over 50 leading mobile industry experts to tutor across business, design and technology- It was attended by over 200 innovators from corporates through to students – many of whom progressed to launch successful new businesses & products- Consistent NPS scores of 40+2015 - 2018 - I designed & delivered practical sessions for Degree Students, Post-Grads, those on UCL incubators and local businesses covering Business Model Canvas (creating sustainable repeatable business models); Creating Value Propositions; Gathering Evidence to Reduce Risky Assumptions and "DIY User Research" (Customer Development).- I was also the co-organise at Mobile Monday London for a number of years where we created events and business opportunities for a very large industry group. By the community, for the community, I was lucky enough to help many startups and early stage companies by awarding stands at the annual Mobile World Congress in Barcelona, CeBIT and other large industry events.
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  • Pearson
    Product Coach (Corporate Culture Transformation & Grassroots Lean Practice)
    Pearson May 2015 - Dec 2017
    The Strand, London
    Summary Achievements: - I co-designed and ran the certified the internal Product Lifecycle Coach 12 week certified training program qualifying 60 coaches in Hong Kong and UK. - Helped to implement a new in-house designed framework for corporate lean product development best practices, investment management and portfolio management based on lean and agile principles. I worked both with senior management and decision makers as well as teams on the ground embedding the practice of idea and risky assumption testing using my own techniques & best lean practice. - I produced and co-authored the internal handbook for managing products through the product lifecycle using lean approaches in the Pearson environment. From this, "The Lean Product Lifecycle" book was evolved & published by Pearson. I am name checked as a contributor.-Our team worked to transform the organisation into a "Lean Enterprise", enabling the company to adopt practices that allowed rapid innovation and a fail fast, learn fast mentality. Our team received the Best Innovation Programme 2015 at the Corporate Entrepreneur Awards in New York and Best Innovation Culture in London
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  • Azenby
    Cmo & Product Doctor
    Azenby Feb 2012 - Jan 2017
    London
    Summary Achievements- Founding member of a successful boutique consultancy of mobile industry experts with a refreshingly honest approach. I drove the branding and positioning based on intense qualitative research that I carried out with potential customers.- I carried out proposition development based on idea testing for Vonage and GSMA - For a number of years, I ran training sessions for GSMA on the history of mobile, where my sections concentrated on the changing business models and demands of customers based on fast-moving innovative technology and environment
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  • Spacemakers
    Project Director, Brixton Village.
    Spacemakers Sep 2009 - Sep 2010
    Summary Achievements: - Directed the UK's largest empty shops turnaround project in Brixton – still a thriving success story.- Attracted personal press coverage including BBC London Inside Out, Brand Republic, The Independent & New Media Age.- I was named one of Britain's New Radicals, Social Enterprises, 2012, The GuardianSpace Makers Agency is about rethinking the spaces in which we spend our time. Working with all kinds of people and organisations to create sociable spaces and sustainable local economies, we research the changing ways in which people are using space and develop new ways of thinking about the spaces in which we live, work and play.I initiated and directed one of the UK's largest empty shops projects in a 1930s indoor market arcade in Brixton. The market is now flourishing with all units permanently rented with new independent traders' creative, community and enterprising projects. Broader achievements have been local job creation; learning experiences for young people; 20 new start up businesses established and new revenue models for artists and performance.
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  • Weeworld Ltd
    Director Of Product & User Insights
    Weeworld Ltd Nov 2005 - Dec 2008
    Summary Achievements- Increased registered users from 1 – 21 million - Introduced revenue streams including a virtual economy with digital goods & mobile products resulting in $500k monthly revenue - Increased user satisfaction by 20% in 18 months & NPS by 10 - Doubled velocity of business by implementing Scrum - Conducted intensive market intelligence & competitor benchmarking. Established research capabilities including user satisfaction & user advocacy (NPS net promoter score); online surveys; usability tests; site surveys; forum feedback areas; face to face research (UK & San Francisco); real time feature testing on site; analysis of site feedback.- Named by Harper’s Bazaar as one of the Top Entrepreneurs under 40I was responsible for developing and agreeing strategic roadmap with stakeholders in London, Glasgow and USA; developing new revenue streams and research capabilites. Heavily involved in moving business to Scrum / Agile processes to increase velocity.
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  • T-Mobile
    Product Leadership Roles Through To Head Of Mobile Messaging
    T-Mobile Jun 1993 - Nov 2005
    - Saved £1.5m per annum by re-engineering registration process and delivered 60% improvement in customer and channel satisfaction- Generated additional£1m revenue from deregulation of Directory Enquiries- Killed a £10m investment in voice activated technology- Generated new revenues through information services such as the AA- Launched the first blackberry in the UK- After 6 months as Head of Business Product, won independent industry award for the highest small business customer satisfaction- Designed and launched the first mixed voice / text price plans in UK- First to activate Shazam in the UK- Responsibility for £350m revenue from mobile messaging portfolio; taking operator to number 1 in picture messaging regardless of overall number 4 market position- Most innovative mobile campaigns for Picture Messaging for T-Mobile, Mobile News 2004
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Julia Shalet Skills

Mobile Devices Product Management Start Ups User Experience Strategy Mobile Applications Marketing Digital Marketing Mobile Marketing Leadership Digital Media Product Development Digital Strategy Entrepreneurship New Media Innovation Market Research Blogging Business Strategy Service Design Brand Management Cross Functional Team Leadership Scrum New Product Development Proposition Building Brand Creation Project Direction Team Building Marketing Communications Strategic Partnerships User Interface Design

Julia Shalet Education Details

Frequently Asked Questions about Julia Shalet

What company does Julia Shalet work for?

Julia Shalet works for Product Doctor

What is Julia Shalet's role at the current company?

Julia Shalet's current role is Product Doctor- moving ideas forward. Acclaimed innovator, product & innovation consultant, ideas researcher, trainer, lecturer at UCL & award-winning author of "The Really Good Idea Test" (pub. Pearson).

What is Julia Shalet's email address?

Julia Shalet's email address is ju****@****ail.com

What is Julia Shalet's direct phone number?

Julia Shalet's direct phone number is +44 20 3441*****

What schools did Julia Shalet attend?

Julia Shalet attended Cardiff University / Prifysgol Caerdydd, University Of Hertfordshire, Cim | The Chartered Institute Of Marketing.

What skills is Julia Shalet known for?

Julia Shalet has skills like Mobile Devices, Product Management, Start Ups, User Experience, Strategy, Mobile Applications, Marketing, Digital Marketing, Mobile Marketing, Leadership, Digital Media, Product Development.

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