Julia Sutherland Email & Phone Number

Richmond, Va, Us

Gb

Create winning communications strategies for companies and organizations that are ready to seize their opportunities and face their challenges. • Worked on a team assisting the nation's organ transplant system navigate communications around a new federal RFP process. • Developed communications strategy and plan for a leading liberal arts college to manage governance changes.• Built communications strategy for a major non-profit health care system to announce staff reduction and engaged with multiple business lines and hospitals within health system. • Participated in creating communications plan for an entertainment company to minimize impact of documentary that negatively affected business; actively engaged with government relations team to minimize impact to company. • Executed litigation communications project for major foreign manufacturing company.• Drove announcement of new leadership team and retirement of CEO for major American subsidiary. • Grew overall business from infancy. Maintained annual revenue of up to $350K while maintaining profitable operations.

Washington, Dc, Us

Crisis and litigation communications counsel and strategies for Fortune 500 companies and health care not-for-profits.

Austin, Texas, Us

• Managing Director and Practice Leader for 45-person Media Relations Group and served on the firm's Leadership Committee. • Provided strategies to achieve client goals surrounding public policy, litigation, and crisis communications within wide spectrum of industries including healthcare, financial services, automotive, and conservation. • Navigated major client through tumultuous time due to medical malpractice situation and an associated federal investigation; participated in crisis and external communications strategy. • Implemented restructuring to ensure client commitments and requirements were met; effectively staffed client accounts with appropriate teams to maintain high levels of satisfaction. • Implemented system to identify clients on verge of budget reduction or attrition; leveraged system to prioritize new revenue opportunities for affected staff. • Reduced overtime labor costs by implementing proactive process to alert management, eliminating unexpected costs associated with client engagements.

Tw

• Positioned firm to land approximately $1M engagement with industry trade organization; provided communications strategy surrounding access to medicines in developing countries. • Led major account onsite, leading 60-person team to assist with 2000 Firestone tire recall. • Recruited by Ketchum’s Chicago office to serve on client team for Arthur Andersen account related to regulatory and legal issues.

Washington, Dc, Us

• Represented foreign embassy• Led client team for major healthcare insurance company, directing campaign to secure policyholder approval of demutualization. • Managed daily communications for Walt Disney development project with controversial environmental impact.• Supported crisis communications and reputational positions for Food Lion in response to union’s corporate campaign. • Drafted and deployed communications campaign for Hooters challenging the EEOC’s finding that the company should hire men as “Hooters’ Girls.”• Guided communications plan to encourage continued use of cameras in courtroom following O.J. Simpson trial.

St. Louis, Mo, Us

Worked on a range of the firm’s clients, notably Peabody Coal during a selective strike by the United Mine Workers in 1992-1993.

Press secretary to and spokesperson for U.S. Sen. Chuck Robb