As a Digital Media Assistant at Creative Artists Agency (CAA), I support the development and execution of innovative and impactful content marketing campaigns for clients across the entertainment, sports, and media industries. I leverage my skills in content creation, social media, advertising, and product marketing to deliver value to an organization that is a global leader in talent representation and brand management.I gained valuable experience in experiential marketing as a coordinator at LG Electronics, where I helped create and implement marketing strategies to reach Gen Z consumers and increase brand awareness and loyalty. I also completed an entry-level training program at CAA, where I learned the fundamentals of the agency business and networked with industry professionals. I graduated with a bachelor's degree in Communication and a minor in Digital Communication, Information, and Media from Rutgers University-New Brunswick in 2022, with summa cum laude honors. I am driven by my passion for storytelling and connecting with audiences through engaging and relevant content.