Product Designer
Current· Designed from scratch company’s website, applying new brand identity and business requirements, resulting in 41% reduction in bounce rate.· Crafted an initial version of a Design System, based on components that are compatible with web and mobile platform standards and best practices.· Solved business requests through the implementation of new features in B2B mobile apps and CMS (seasonal offers, multi-factor authentication, content filtering, knowledge base, company blog, partners portal). · Implemented new brand identity (social media content, advert banners & animations).