This is a Consulting Project held by Monash University. I worked in a team of four to build a Commercialisation Plan for our client - Monash Institute of Medical Engineering. My responsibilities are:- Conduct market analysis using Ansoff Matrix, PESTEL, SWOT, Porter's 5 Forces and use data-driven insights to make recommendations for improvement.- Develop potential solutions to address the client’s current problems.- Create a detailed timeline, budget, resources allocation for the project.- Provide regular reports to client, including performance of marketing efforts, expenditures, and achievement of objectives.- Monitor team's activities and improve team's performance and team bonding.- Build a comprehensive Commercialisation Plan, including Budgeting plan, Marketing Plan and Supply Chain.