Julie Stone Pifer work email
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Julie Stone Pifer personal email
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I enjoy solving problems at the intersection of business needs and customer needs. Deep expertise in ad tech and programmatic advertising. Proven track record of driving revenue growth, and solving user problems. Skilled in go-to-market strategy, cross-functional collaboration, and product development. Adept at simplifying complex systems, enhancing efficiency, and launching client-focused solutions that drive business success. A constant learner with a growth mindset.Skills: Product Strategy & Vision, Go-to-Market Strategy, Revenue Growth & Optimization New Product Development & Launch, Cross-Functional Team Collaboration, Client-Centric Product Roadmaps, Engineering Process Improvement, Pricing Strategy & Optimization, Digital Advertising, Programmatic Advertising, Demand-Side Platform (DSP) ManagementLanguages: SQLTools: Agile, Scrum, Jira, Confluence, Sigma, Miro, Pendo, ProdPad, Trello, Postman, AsanaAd Tech Platforms: The Trade Desk, Amazon DSP, Xandr Invest, Vistar DSP, Resonate Ignite, Beeswax
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Technical Account ManagerVibe.CoDenver, Co, Us -
Senior Product ManagerStrategus Sep 2022 - Sep 2024Englewood, Colorado, UsStrategus is a connected TV managed service advertising company specializing in audience-centric campaigns, premium data partnerships, curated publisher deals, and custom audience targeting techniques.• Led product strategy across four distinct lines: omnichannel DSP, Amazon advertising, DOOH, and audience analytics.• Collaborated with sales, account management, ad operations, and marketing to develop a client-focused product roadmap, ensuring seamless integration and execution of partner products in advertising campaigns.• Achieved a 20x year-over-year growth in Amazon advertising revenue -
Senior Product ManagerInmarket Jul 2021 - Aug 2022Austin, Tx, UsInMarket provides 360-degree consumer intelligence and real-time activation to thousands of major brands. GeoLink, InMarket's self-serve activation platform, won Product of the Year at the 2022 Sales and Marketing Technology Awards.• Drove product vision, go-to-market strategy, and pricing decisions for InMarket’s self-service media buying application.• Achieved a 37% year-over-year revenue increase and reduced user delays in the application by 92%.• Enhanced engineering efficiency by simplifying pricing models from four to one.• Increased the number of digital ad campaigns launched autonomously by 13% through automation of manual processes. -
Product ManagerChoozle Mar 2019 - Jul 2021Denver, Colorado, UsChoozle is an independent, self-service programmatic media buying platform.• Executed the vision and strategy for Choozle’s core offering, which contributed to 96% of the company’s annual revenue.• Increased private marketplace (PMP) revenue by 32% and reduced workload on the client success team by launching a client-facing solution.• Led the go-to-market strategy and implementation for two new demand-side platforms (DSPs), diversifying the company's revenue streams. -
Solutions EngineerChoozle Jul 2018 - Mar 2019Denver, Colorado, Us• Analyzed and prioritized ad products to determine roadmap candidates• Expert on programmatic advertising offerings not built into Choozle• Implemented email and scaled audio advertising, generating $250,000 in new revenue -
Media StrategistChoozle Apr 2017 - Jun 2018Denver, Colorado, Us• Strategic Account Manager and campaign manager responsible for over $1.8 million in revenue• Onboarded, trained and provided ongoing support to key clients• First-line technical troubleshooting resource -
Programmatic Trader, UsUnlockd Nov 2015 - Mar 2017London, New York, Melbourne, Singapore, New Delhi, Au• Managed programmatic yield for Unlockd's mobile app in North America• Generated over $1,000,000 in programmatic revenue in the first year• Integrated and onboarded 4 supply-side platform partners (SSPs)• Established as a technical authority on advertising operations in North America -
Director, Advertising Operations And Programmatic StrategyThe Daily Beast Apr 2015 - Nov 2015New York, Ny, Us• Managed advertising operations for a top 100 publisher, overseeing billions of monthly ad impressions.• Integrated 3 new SSP partners, increasing programmatic yield revenue by 30% annually.• Led the integration of a new header bidder in collaboration with Product and Engineering teams. -
Programmatic Campaign ManagerAdtaxi Nov 2013 - Apr 2015Denver, Colorado, Us• Managed over $1.5 million in programmatic revenue for Adtaxi, utilizing 6 different DSPs for campaign buying.• Ensured clients' KPIs were met on 120 real-time bidding campaigns simultaneously.• Evaluated and onboarded new DSP partners to enhance campaign performance. -
Campaign ManagerNewsweek Jan 2012 - Nov 2013New York, Us• Managed $3,000,000 in digital advertising revenue for global campaigns with top agencies like Omnicon and MEC.• Coordinated between editorial, sales, and finance departments for seamless campaign execution.• Trafficked campaigns in Doubleclick for Publishers (DFP, now Google Ad Manager) for optimal delivery and performance. -
ConsultantNewsweek Oct 2010 - Dec 2011New York, Us
Julie Stone Pifer Skills
Julie Stone Pifer Education Details
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Wake Forest UniversityPolitical Science And Government
Frequently Asked Questions about Julie Stone Pifer
What company does Julie Stone Pifer work for?
Julie Stone Pifer works for Vibe.co
What is Julie Stone Pifer's role at the current company?
Julie Stone Pifer's current role is Technical Account Manager.
What is Julie Stone Pifer's email address?
Julie Stone Pifer's email address is ju****@****zle.com
What schools did Julie Stone Pifer attend?
Julie Stone Pifer attended Wake Forest University.
What are some of Julie Stone Pifer's interests?
Julie Stone Pifer has interest in Writing, Blogging, Social Media, Web Development, Science And Technology, Travel, Movies, New York Yankees.
What skills is Julie Stone Pifer known for?
Julie Stone Pifer has skills like Digital Media, Online Advertising, Digital Marketing, Social Media, Facebook, Blogging, Advertising, Email Marketing, Marketing, Seo, Newsletters, Copy Editing.
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