Hired in 2017 to turn around the struggling US division, which now leads the company in revenue growth and innovation. Added B2B and global B2C revenue to my remit in 2019 and 2020 respectively.Some highlights of the past seven years:- scaled revenue 19x in the US and grew team from a dozen to 80+ - re-established revenue growth in global (EMEA) markets- scaled fledgling B2B division from proof of concept to ~10% of total revenue and fastest-growing revenue stream- set GTM strategy and delivered or over-delivered on budget in all but 1 year- participated in strategy-setting process and OKR development with executive team- drive performance orientation and emphasis on execution throughout the revenue org- transformed business strategies to accelerate revenue growth Babbel has taught me many lessons in growth strategy, scaling, competitive dynamics, and investor relations.

Responsible for revenue, operations, business development, international, finance, legal, talent, facilities, tech, and product development for fastest-growing business web new site on the web. Hired as employee #5 and oversaw growth of the company up to its sale to Axel Springer SE in 2015, the largest M&A transaction in NYC digital media history. Working closely with CEO & founder, helped set strategy, manage venture capital investors, and rapidly scale company from early stage through exit. Hired executive management team, set up corporate governance and compliance. Hired and trained initial advertising sales team; brought in transformative sales leadership. Expanded revenue streams from advertising to branded content, affiliate marketing, and subscriptions. Learned how startups achieve lift-off and then how to refuel the plane in mid-flight.

Managed CSTV’s consumer internet businesses including NCAA.com- Relaunched NCAA.com, the official league site of college sports, transforming site from a sports backwater to a modern web presence on par with major league sports sites

Led 50-person shared services group that built and maintained 15 magazine-branded web sites.- Oversaw launch of 12 web sites and five applications in 16 months- Directed overhaul of design and feature set of web sites and mobile programs- Gained leadership experience in building and maintaining web properties, overseeing site launches, and directing design overhauls.

Built GolfDigest.com ad sales program and managed offline licensing business.- Developed online advertising program; signed key distribution and e-commerce partnerships - Revitalized offline licensing program and signed new licenses

Built GOLF MAGAZINE’s web site from inception, bringing it to profitability and rank of #1 web site for reaching golfers per Nielsen/@Plan; developed offline licensing program. - Responsible for online P&L- Developed digital ad sales program; pursued and maintained major accounts - Negotiated audience development deals with Yahoo!, Weather.com, ESPN, SI.com, and others - Hired and oversaw online editorial, design, sales, operations, and strategy functions

Founded division to publish web-based and packaged software products using Penguin properties.- Responsible for P&L, product development, and strategy- Launched marketing web site at penguin.com in 1995- Received Presidents Award for innovation

Assisted editor-in-chief and founder with book and calendar projects.