Creative lead for Discover Atlanta, Skechers, and destination marketing orgs from Cabo to Madrid.

Brand Messaging and Content Strategy for big brands and boutique firms.

- Led Creative Strategy & Copywriting for Glock, Inc., Aaron’s, Chick-fil-A, and the College Football Hall of Fame- Collaborated with design and dev teams to coordinate, create and deploy websites and social activations on-time and within budget- Oversaw all content, from wireframes and sitemaps to copy and imagery, for website builds and redesigns- Created brand tone & voice and personas for digital campaigns- Managed and mentored junior copywriters - Wrote, edited, and proofread all content and copy- Pitched new business and presented to clients

- Managed content strategy for clients’ social media campaigns - Created brand personas and tone & voice for client projects and activations- Senior copywriter for Chevrolet’s social media channels and website banner ads - Collaborated closely with clients; very comfortable being client facing

- Lead social copywriter and creative strategist for Delta Air Lines account- Pitched creative concepts and campaigns to senior level executives- Collaborated daily with designers on messaging, visuals and content- Identified real-time trending opportunities and executed quick creative turnaround

- Managed strategy, content and community management for all digital platforms - Developed social campaigns to promote 200+ on-site events and activations- Wrote all copy for website, social, and blogs - Mentored and managed interns on a daily basis

- Created successful social marketing campaigns for 6 of the highest attended exhibitions in the High’s history - Created and managed content using CMS for the High’s website- Lead copywriter for social, web, e-mail, and press releases - Produced, filmed & edited video content for social media, websites and mobile