Julien Baumann Email & Phone Number

Singapour

Singapore

• In charge of managing a profitable export program for the Group New Zealand apples & pears and developing Group’s brands’ presence in Southeast Asia and in new/ emerging export markets. [Key figures 2019: 7 MUSD of TO.
• Constantly identifying and analyzing potential new export markets where to expand company’s customer base and ensure its strong presence.
• Developing, executing and optimizing export programs and sales activities in response to the trade competitors, consumers and supply environment, and in coordination with the Global Commercial team.
• Building and promoting strong, long-lasting customer relationships through regulated sales meetings, fairs and events for the partners.
• Working closely with cross-functional teams (e.g. quality assurance, supply chain, operations) to deliver sales expectation, solve issues impacting brand performance and maximize service level.
• Track sales and stock volumes, analyze, review, report and improve to maximize sales output.Maintaining brands integrity across all company marketing initiatives and communications:

Singapore

Golden Bay Fruit (GBF) is a unique vertically integrated fruit growing company from New Zealand. This means when you work with GBF, you are working directly with the growers. Together, we are introducing a new, direct approach of growing fruits that is based on Quality, Sustainability and Partnering.We export to over 20 different countries throughout North.

Vietnam

• [Key figures 2017: Reached 10 MUSD, with 32 partners, from 13 different countries, covering 5 main departments (Fresh Food – Fruits, Seafood, Butchery, Delicatessen & FMCG, around 500 containers and air shipments]..
• Identifying new business opportunities thanks to the understanding of local demands and global market seasonality.
• Negotiating general terms, prices and quality standards with key partners to enable effective trading, operations and customers/ suppliers long-term relations, aligned with the accepted rules and regulations of the.
• Implementing import activities in accordance with organizational policy and procedure, and to comply with relevant local and international law and process (e.g. insurances, duties and taxes).
• Monitoring shipment process to ensure products are delivered within expected time frame and properly distributed to stores.
• Liaising with other departments to establish and maintain effective and relevant import activities and support the organization's sales, purchasing, materials management, production and overall operating functions.

Ho Chi Minh City

• In addition to my previous responsibilities, I have also been appointed to:
• Manage a team of 3 merchandisers in charge of the entire Food portfolio, driven by incentives and budget.
• Increase and participate in the management of the Department’s profitability.
• Elaborate the annual budget & incentives.
• Maintain a continuous Department growth trend, following high achievements in 2014 like a TO growth of +55% vs 2013 (+5.5 MUSD), mainly thanks to a strong development of the external partners business (+0.9 MUSD) and.

Vietnam

- Manage a portfolio of partners (Casino Group subsidiaries and third companies) in France, in South America & Pacific and in South-East Asia: Identification of their needs and proposition of new opportunities of business.- Find and develop new product ranges, as well as new suppliers in Vietnam, for our partners.- Prospect and develop business flows with.

Ho Chi Minh City - Vietnam

Bois-Colombes, France

• Analysis and recommendations:
• Monitored and analysed key performance indicators of Colgate’s business with Carrefour Group (sales, market shares, etc.) using the distributor panels from third parties data (Nielsen, Datasharing, etc.).
• Monitored and analysed customer profitability. Operational activities:
• Created internal sales materials (products & promotional materials) for the sales force team.
• Created and developed communication tools in order to support the Colgate’s brands within Carrefour Group: recommendations, agency brief, implementation and monitoring of actions.

Région De Strasbourg, France

• Ensured a Marketing research demanded by the EM Strasbourg Business School’s top management through Europe Etudes (the Junior-Enterprise of EM Strasbourg Business School):
• Collected, processed and analysed data.
• Composed the Final Report with recommendations to improve the EM Strasbourg Business School’s communication and image, and to reinforce its strengths in terms of attractiveness and development.
• Presented the Final Report to the EM Strasbourg Business School’s Director.

• Managed a portfolio of around 80 supermarkets (Carrefour Market, Monoprix, etc.)
• Monitored the Schwarzkopf & Henkel references, implemented the innovations, achieved quantitative and qualitative merchandising goals (improvement of Henkel’s products shares of shelves, etc.).
• Negotiated and sold promotional operations, and achieved sales incentives (“Opération Barquettes”: second most important operation per year; R/O=180% corresponding to 36,500€ of sales; initial objective=20,462€.
• Ensured a regular reporting of the business and the sales.

Strasbourg, France

• Contributed in the establishment of privileged partnerships with various ‘Comités d’Entreprise’ and hotels, and in the increase of the sales.
• Created and developed some advertising in the Le Strassbuch and Pili Pili city guides of Strasbourg and managed the distribution of leaflets.

Master'S Degree, In Strategic And Operational Marketing

2009 • ESA Bachelor (Economics and Social Administration)

Master Of Business Administration (Mba)